Manager, Paid Social

Responsibilities

• As a Manager, Paid Social, you will be responsible for the operational management of a client's paid social marketing initiatives. You will manage the less expert team members and focus increasingly on strategy development for the dedicated account(s).
• Develop forecasts and plans, using input from your Director and Account Director.
• Understand the client’s product and their marketing objectives and goals to define a campaign strategy and deliverable plans.
• Work closely with other internal departments to develop fully integrated social campaigns.
• Monitor, track and evaluate campaign performance analytics, based on critical client metrics.
• Deliver monthly client reports.
• Think creatively and develop tools and creative tactics to improve efficiencies.
• Actively contribute to business reviews, corporate initiatives, automation projects, process changes and rollouts as well as new business efforts.
• Create, or assist in creating, POVs, standard methodologies, and key process documentation.

Requirements

• Bachelor’s Degree in Business, Analytics, Marketing, Communications, Advertising; OR equivalent professional work experience.
• 3+ Years experience planning/buying across all platforms, such as Facebook, Instagram, Twitter, Pinterest, and TikTok.
• A solid record in growing account scale and success and delivering great customer experiences through your working relationships on the client side.
• Desire to manage and mentor junior members of a team, prior experience as a manager a plus.
• Demonstrated ability to use paid media strategy to complement earned media campaigns and meet business objectives.
• Excellent verbal and written skills; exceptional organizational skills, multi-tasking capabilities, and attention to detail.

Benefits

• Our comprehensive benefits package reflects this commitment, including competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.