Manager, Paid Growth Marketing

Responsibilities

• Own the end to end paid marketing operations, from intake and planning through launch, in-flight management and recap
• Make independent decisions on campaign operations and bring a clear recommendation to cross-functional discussion: For example channel mix, creative, and optimization strategies.
• Problem Solving: When there are unknowns, be the central driver to align on things like budgets, partnership commitments, and required approvals
• Lead agencies and platform partners such as our Media Agency, Meta and The Trade Desk, from brief to delivery
• Drive strategic projects end to end, including building channel playbooks, process revamps and the test-and-learn agenda
• Lead and develop a team of 2 (with opportunity to scale), delegating ownership of processes and planning capacity against the campaign calendar
• Must have experience interacting with AI tools (e.g., Claude, ChatGPT, etc.) and the ability to learn new tools quickly.
• Leadership Communication Opportunity: Keep leadership and partners informed with proactive updates, early risk flags and escalations that come with a proposed solution
• Deliver recap reports and performance readouts with a clear narrative and benchmarks, ready for Marketing and Sales review

Requirements

• 5-8 years of experience in paid media, performance marketing, campaign management or marketing operations
• Experience managing agencies and paid channels such as CTV/OLV, programmatic, paid social, and DOOH
• Strong command of campaign measurement, including ROAS, benchmarking and root cause analysis of performance
• Track record of owning cross-functional projects and decisions without direct authority
• Sound judgment on when to decide, when to align and when to escalate
• Excellent written and verbal communication, with examples of leadership-ready updates and recommendations
• Experience building and scaling processes, trackers and playbooks

Preferred

• Experience in CPG, QSR or marketplace co-marketing, and with tools such as Sigma, iSpot or Monday.com

Benefits

• comprehensive health benefits
• 401(k) plan with employer matching
• 16 weeks of paid parental leave
• wellness benefits
• commuter benefits match
• paid time off and paid sick leave in compliance with applicable laws (e.g. Colorado Healthy Families and Workplaces Act)
• medical, dental, and vision benefits
• 11 paid holidays
• disability and basic life insurance
• family-forming assistance