Manager, Optimization Strategy, Executive Accounts at LocaliQ | USA | $60K/yr – $70K/yr

Manager, Optimization Strategy, Executive Accounts

USA (On-site)

$60K/yr – $70K/yrSenior Level12+ years expFull time

Posted 2 months ago

Job Summary

Own executive account programs with multi-pod ownership, aligning digital strategy to business goals and driving renewal, expansion and satisfaction outcomes for enterprise clients.

Lead cross-functional teams to deliver scalable, KPI-driven campaigns and executive-level reporting across multiple pods.
Shape GTM strategy and service design with Sales, Product and Ops input, turning client feedback into roadmap decisions.
Institutionalize playbooks, measurement and optimization, piloting advanced attribution and new formats while scaling proven tests.

Job Description

Responsibilities

Serve as an executive-level strategic partner to a portfolio of top-tier clients, aligning digital strategy to their broader business goals, advising on integrated marketing plans and owning renewal, expansion and satisfaction targets across Executive Accounts.
Set the performance standards and operating rhythms for multiple pods, ensuring excellence in launches, pacing and KPI attainment across all Executive Accounts.
Use performance, margin and retention data to drive continuous optimization and inform quarterly business reviews and strategic planning.
Partner with Senior Sales, Product and Operations leaders to shape go-to-market strategy, packaging and processes for Executive Accounts, ensuring client feedback informs roadmap and service design.
Lead cross-functional initiatives that improve campaign delivery, measurement and reporting for-value clients, balancing client outcomes with operational efficiency.
Elevate reporting and analysis so executive clients clearly see our impact and trust our strategic recommendations.
Be comfortable managing multiple stakeholders and varying needs at 1 time.
Design and institutionalize scalable processes, playbooks and standards for executive account delivery, ensuring consistency and efficiency across teams and markets.
Champion innovation in measurement, reporting and optimization, piloting new approaches (e.g. advanced attribution, CTV/Video strategies, automation) and scaling successful tests.
Effectively manage up, across and down, ensuring tight alignment and communication between Sales, Client Success, Product and Operations on priorities, tradeoffs and execution.

Requirements

12+ years of experience in digital marketing, with significant experience in complex, multi-channel programs (PPC, SEO, CTV, Display, Video, Social) for enterprise or high-value accounts.
7+ years leading managers and cross-functional teams in an agency or in-house environment, with a track record of building high-performing organizations.
Display exceptional written and verbal communication skills and can communicate digital/social concepts.
Bachelor’s degree in Marketing, Communications, Public relations or related fields, advance degree preferred.
You have an entrepreneurial mindset; you bring a can-do mentality and can thrive in gray areas.
Ability to thrive in a fast-paced, dynamic environment and manage multiple projects simultaneously with great precision and accuracy.
Demonstrated ownership of revenue, margin and retention targets for a portfolio of strategic accounts.
Proven ability to influence senior and executive stakeholders, both internally and externally.
Ability to manage heavy workloads with flexibility to rapidly shift priorities based on organizational needs.
Creative thinker with strong time management and organizational skills with exceptional attention to detail.

Preferred

Advanced degree preferred

LocaliQ

Grow your business with digital marketing powered by AI and local expertise. LocaliQ is how businesses attract and retain the ideal customers. With a platform and a partner that helps you do more with your digital marketing, now all the right leads find you. #NowTheyveFoundYou

Founded in 2018

New York, New York, USA

1.6K employees (617 in marketing)

LocaliQ.com