Responsibilities

• Lead change management efforts associated with new marketing technologies, processes, governance models, and organizational initiatives.
• Develop and execute adoption strategies that drive awareness, readiness, engagement, and long-term utilization of marketing platforms and capabilities.
• Partner with the Marketing Technology Manager to develop rollout plans, communication strategies, training programs, success metrics, and adoption targets for new capabilities.
• Design and deliver training, workshops, office hours, enablement resources, and ongoing support programs for global marketing teams.
• Establish feedback mechanisms and adoption metrics to measure effectiveness and identify opportunities to strengthen adoption.
• Partner with process and platform owners to ensure marketing processes, governance standards, and best practices are clearly documented, communicated, and consistently maintained.
• Maintain and evolve a centralized repository of marketing processes, governance documentation, platform resources, and training materials to support onboarding, consistency, and organizational continuity.

Requirements

• Bachelor's degree in Marketing, Business, Communications, Organizational Development, Operations, or a related field.
• 3+ years of experience leading organizational change, business transformation, adoption, enablement, or marketing operations initiatives.
• Demonstrated success leading the adoption of new technologies, processes, or organizational initiatives across diverse stakeholder groups.
• Strong understanding of change management principles, stakeholder engagement, communications, training, and organizational readiness.
• Exceptional communication, facilitation, and influencing skills, with the ability to build alignment across a highly matrixed organization.
• Experience developing training programs, enablement strategies, documentation, and adoption measurement frameworks.
• Strong organizational and analytical skills, with the ability to manage multiple initiatives and use data and feedback to demonstrate impact.

Preferred

• Experience supporting enterprise technology implementations, marketing platforms, CRM systems, or MarTech ecosystems is strongly preferred.

Benefits

• Baxter is committed to supporting the needs for flexibility in the workplace. We do so through our flexible workplace policy which includes a minimum of 3 days a week onsite. This policy provides the benefits of connecting and collaborating in-person in support of our Mission.
• US Benefits At Baxter (except For Puerto Rico)
• This is where your well-being matters. Baxter offers comprehensive compensation and benefits packages for eligible roles.
• Our health and well-being benefits include medical and dental coverage that start on day one, as well as insurance coverage for basic life, accident, short-term and long-term disability, and business travel accident insurance.
• Financial and retirement benefits include the Employee Stock Purchase Plan (ESPP), with the ability to purchase company stock at a discount, and the 401(k) Retirement Savings Plan (RSP), with options for employee contributions and company matching.
• We also offer Flexible Spending Accounts, educational assistance programs, and time-off benefits such as paid holidays, paid time off ranging from 20 to 35 days based on length of service, family and medical leaves of absence, and paid parental leave.
• Additional benefits include commuting benefits, the Employee Discount Program, the Employee Assistance Program (EAP), and childcare benefits.
• Join us and enjoy the competitive compensation and benefits we offer to our employees.