Lifecycle Marketing Manager
Europe Express
Lynnwood, WA (Remote)
$85K/yr - $95K/yrIn-houseFull-timeMid level5+ years exp.
2 days ago
Manager, Lifecycle Marketing
USA (Remote)
Salary Not AvailableManager4+ years expFull time
Posted 2 months ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Own lifecycle marketing execution for students, translating strategy into multi-channel journeys that move learners from lead to graduation, while optimizing through testing, analysis, and cross-functional collaboration.
- Lifecycle Ownership: Translate strategy into timely, personalized journeys across email and SMS that align with student stages.
- Optimization & Analytics: Lead experiments, segmentation, and performance analysis to drive continuous improvements.
- Cross-Functional Alignment: Coordinate with Student Success Center, Paid Media, DX, Creative, and Analytics to deliver cohesive omni-channel experiences and maintain data integrity.
Job Description
Own lifecycle marketing execution for students, translating strategy into multi-channel journeys that move learners from lead to graduation, while optimizing through testing, analysis, and cross-functional collaboration.
- Lifecycle Ownership: Translate strategy into timely, personalized journeys across email and SMS that align with student stages.
- Optimization & Analytics: Lead experiments, segmentation, and performance analysis to drive continuous improvements.
- Cross-Functional Alignment: Coordinate with Student Success Center, Paid Media, DX, Creative, and Analytics to deliver cohesive omni-channel experiences and maintain data integrity.
Risepoint
Risepoint (formerly Academic Partnerships) is an education technology company that provides services to help universities grow and increase access to affordable, life-changing education.
