Manager, Fashion + Retail (Corporate Storytelling)

New York City, NY (Hybrid)

$90K/yr – $120K/yrManager6+ years expFull time

Posted 15 hrs ago

Job Summary

Own senior client partnerships and lead day-to-day communications while shaping media strategy, visibility programs, and multi-account delivery for executive-level campaigns across fashion, beauty, and related sectors.

  • Lead client relationships and strategic execution
  • Drive executive visibility and high-impact media placements

Job Description

Responsibilities

  • Lead client engagement: Serve as a senior partner to clients, offering sharp strategic counsel and trusted execution. You’ll own relationships and lead day-to-day communications, driving progress and impact.
  • Drive media strategy and execution: Lead the development of executive visibility roadmaps, identify and pitch strategic media and speaking opportunities, and act quickly to create or respond to news - not only for your own clients but across the agency.
  • Manage and multitask: Effectively manage the daily workflow of three to six accounts simultaneously, while also driving consistent results. You’ll communicate account priorities and thoughtfully work in collaboration with others.
  • Elevate the agency’s offering: As a steward of corporate and executive communications within the agency, you’ll help institutionalize best practices, build internal tools, share opportunities, and contribute thought leadership that benefits the agency and our clients alike.

Requirements

  • 6-8 years of experience
  • Experience with developing compelling corporate narratives and executive profiles, an understanding of the business media landscape, awareness of SHADOW’s clients in the space (spanning industries including Fashion & Retail, Beauty, CPG, Spirits, Hospitality & more) and a strong sense of how those clients and their executives can best position themselves to their target audiences.
  • A strategic mindset: You think beyond the press release. You bring fresh, forward-thinking approaches to building corporate reputations and executive profiles across media, awards, and thought leadership platforms. You’ve led and secured high-impact placements, profiles, and recognition in top-tier business outlets.
  • Established industry connections: You're a true connector. You bring a deep bench of contacts across business, trade, and broadcast media, as well as industry events, conferences, and podcasts, and you know how to turn relationships into results.
  • Strong written and verbal skills : You can distill complex ideas into clear, persuasive narratives. From op-eds and award submissions to press materials and executive briefings, your writing is crisp, compelling, and on-brand.
  • A proven track record: We will want to see examples of breakthrough campaigns, activations, and placements that you’ve personally led that made an impact for your clients and a splash in the space.
  • Organization and composure under pressure: You can juggle multiple workstreams with polish and poise. You bring structure to chaos and thrive in fast-paced environments, consistently meeting deadlines and communicating effectively with senior executives.

SHADOW

SHADOW is a creative marketing and communications agency with integrated disciplines across media relations, influencer marketing, experiential and event production, social media management and content development. Using these services, we shape insights and ideas into stories, animate stories into moments and engineer moments into movements.We are also connectors – we create inter-client synergies to maximize opportunity as well as leverage industry relationships for introductions, partnerships, business development and more. With a robust portfolio of brand campaigns, cross-categorical experience, and a deep rolodex of industry relationships, we have captured the loyalty of some of the world’s most prestigious companies, including luxury and lifestyle brands, retailers, tech start-ups, publishers, personalities, non-profit organizations and hospitality groups. We are a New York-based agency, with a west coast presence made possible through our SHADOWest suite of services.

Founded in 2007
New York, New York, USA
324 employees (64 in marketing)

Salaries

Posted range

$90K/yr – $120K/yr

Taken straight from the job posting.

See all SHADOW salaries

Marketing Team

Marketing Team Size
24 (7% of company)
Median Tenure
7.7 years
Marketing Roles Posted (Last 30 Days)
3

Traffic Signals

Monthly Visitors
5.6K
Traffic Source Mix
Search
26.6%
Direct
53.4%
Referral
6%
Social
12.6%
Paid
1.3%

Headcount Trend

Current headcount: ~330

Manager, Fashion + Retail (Corporate Storytelling)

SHADOW · New York City, NY · Hybrid