Responsibilities

• Assist in developing and implementing the team’s marketing plan with an emphasis on fan experience and fun.
• Assist in developing and executing each gameday’s run-of-show.
• Create an exciting gameday atmosphere that drives fans to return throughout the season.
• Lead and collaborate with our promotional team on the ground at AutoZone Park during gamedays.
• Work with local partners to coordinate fan experience initiatives and grassroots efforts to build awareness and drive sales.
• Promote an entertaining environment through fan experiences that create memories that last a lifetime.
• Contribute to the creation and execution of gameday collateral including music, video boards, fan experiences and in-game promotions.
• Collaborate with the creative team on design, video, and in-game presentation elements to maintain a consistent look and feel.
• Assist with promotional schedule planning, ordering, and distribution of items.
• Assist in the hiring and training process of seasonal gameday operations roles.

Requirements

• 2+ years of marketing or operations experience, preferably in sports or entertainment.
• Strong organizational and time management skills with the ability to multitask.
• Familiarity with game scripting and run-of-show timing.
• Creative thinker with strong writing and communication skills.
• Ability to lead a team and work collectively to enhance the overall fan experience.
• Works well in fast-paced/live event, high-pressure situations.
• Experience with Adobe Creative Suite (Illustrator, Photoshop, Premiere Pro) is preferred.
• Experience with ShoFlo and/or other game planning software is preferred.
• Experience with technical aspects of gamedays (camera operation, video board, music, etc.) preferred.
• Bachelor’s degree in Marketing, Sports Management, or related field preferred.