Manager, Digital Investment

New York City, NY (Hybrid)

$60K/yr – $140K/yrManager3+ years expFull time

Posted 6 days ago

Job Summary

Own end-to-end management of major brand awareness campaigns, coordinating cross-channel launches, client communications, and data-driven optimization.

  • Lead 4–5 annual campaigns from kickoff to post-analysis
  • Oversee Digital Video and Display launches with tag QA and scheduling
  • Provide executive summaries and actionable optimization guidance

Job Description

Responsibilities

  • Lead the end-to-end operational execution of 4 to 5 major annual brand awareness campaigns from kickoff through flighting, pacing, and post-campaign analysis.
  • Oversee complex, staggered launch schedules across Digital Video and high-impact Display, ensuring all tags, creative assets, and site placements launch error-free and on schedule.
  • Maintain rigorous campaign stewardship, pacing, and verification across all partners in Google Campaign Manager (DCM) and buying platforms.
  • Manage budget tracking, buy authorizations, and invoice reconciliation within Prisma (Mediaocean).
  • Act as the primary, day-to-day investment contact for the Audible client team.
  • Lead weekly client status calls, prepare comprehensive status agendas, and field day-to-day inquiries with polish and confidence.
  • Translate campaign delivery data into clear, concise executive performance summaries and actionable optimization recommendations.
  • Develop client POVs on emerging digital video trends, premium display formats, and publisher opportunities.
  • Manage relationships with top-tier digital video and display publishers to evaluate tactical proposals and secure placement inventory.
  • Supervise, train, and delegate work to two direct reports (one Senior Associate and one Associate).

Requirements

  • 3–4+ years of media investment or digital campaign management experience, ideally within a large agency structure.
  • Strong background in Digital Video and High-Impact Display.
  • Strong understanding of digital trafficking, tag QA, and ad server delivery.
  • Prisma - Solid working proficiency in buy setups, revisions, and budget tracking.
  • Exceptional organizational and project management discipline; outstanding delegation skills; confidence leading live client discussions in a fast-paced environment.

Benefits

  • competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.
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WPP Media

Media is changing. So are we. We are WPP's global media collective, built for the AI era.We bring the best platform, people, and partners together to create innovative solutions that deliver unparalleled growth for brands - in every market, every day.

30K employees (6,827 in marketing)

Salaries

Posted range

$60K/yr – $140K/yr

Taken straight from the job posting.

See all WPP Media salaries

Traffic Signals

Monthly Visitors
159.3K
Monthly Google Ads Budget
$9.9K
Traffic Source Mix
Search
34.3%
Direct
46.3%
Referral
10.7%
Social
5.7%
Paid
2.7%

Headcount Trend

Current headcount: ~30.1K
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Manager, Digital Investment

WPP Media · New York City, NY · Hybrid