Manager, Campaign Creative and Content, Government Affairs and Public Policy

Responsibilities

• Distill dense policy positions, economic research, and regulatory arguments into accessible, narratives across digital, visual, and non-traditional formats (e.g., interactive data visualizations, explainers, and short-form video).
• Develop and oversee targeted digital distribution strategies across paid and organic channels to support Google’s policy objectives; guide partner-led media plans and craft innovative distribution partnerships with external publishers and platforms.
• Serve as the central creative and content advisor across global issue portfolios; define creative benchmarks, establish measurement frameworks, and build modular asset toolkits that regional teams can adapt locally.
• Direct external creative, design, media-buying, and production agencies from concept through final delivery, managing production timelines, scopes, and budgets.

Requirements

• Bachelor's degree or equivalent practical experience.
• 10 years of experience in creative content direction, digital advocacy, public affairs, political campaign strategy, or agency creative/account management.
• Experience guiding digital media and distribution strategies (paid or organic) targeted at policy audiences, civic leaders, or key opinion formers.
• Experience directing external creative, design, or production agencies from concept to delivery.

Preferred

• Experience with technology or regulatory policy.
• Proven track record leading digital, creative, or media strategy within high-stakes political campaigns, public affairs consultancies, government bodies, or advocacy organizations with sharp instincts for what moves policy decision-makers and media.
• Demonstrated success commissioning or producing non-traditional policy content such as interactive data models, explainer series, or digital-first advocacy platforms that simplify dense subjects without compromising intellectual depth.
• Deep fluency across modern digital distribution levers, including audience targeting, sponsored partnerships, co-branded editorial formats, and message testing methodologies in competitive policy environments.

Benefits

• Learn more about benefits at Google .