Responsibilities

• Integrated Marketing & Public Affairs Strategy
• Lead an integrated marketing and public affairs strategy aligned with Prosperity Now's organizational, programmatic, policy and revenue priorities.
• Maintain a 30-, 60- and 90-day view of major communications needs, opportunities, deadlines, and resource requirements.
• Translate organizational priorities into clear communications plans that identify audience, message, channel, timing, assets, approvals and owners.
• Bring clear recommendations to senior leadership, including rationale, tradeoffs, and proposed next steps.
• Identify timely opportunities to connect Prosperity Now's expertise to developments in the economy, policy, research, and public conversation.
• Protect and strengthen Prosperity Now's reputation through issues management, rapid response, and crisis communications.
• Media Relations & Executive Visibility
• Build and maintain strong relationships with national, trade, policy and regional reporters covering household finance, housing, small business, taxes, economic policy, and the nonprofit sector.
• Develop proactive media strategies that position Prosperity Now leaders, research, and practitioners as useful sources for timely stories.

Requirements

• Bachelor's degree in communications, marketing, public affairs, journalism or a related field, or equivalent professional experience.
• Approximately 7 or more years of progressive experience in marketing, public affairs, media relations, strategic communications, or a related field.
• Demonstrated experience managing staff, consultants, vendors, or complex cross-functional work.
• Strong record of developing and executing communications or marketing strategies that increased visibility, audience engagement, or participation.
• Demonstrated media relations experience, including reporter outreach, pitching, executive preparation, and development of public-facing materials.
• Strong understanding of digital marketing, social media strategy, audience growth, and performance analytics.
• Experience developing editorial and campaign plans and managing multiple deadlines and production needs.
• Strong writing, editing, and presentation skills across audiences and platforms.
• Sound judgment and the ability to translate complex information into clear, accessible communications.
• Ability to make recommendations, explain tradeoffs, and respectfully challenge decisions when professional judgment supports a different approach.

Preferred

• Salesforce experience is helpful
• Experience in nonprofit, government, financial services, economic policy, or another mission-driven environment is helpful but not required.