Manager, Account Strategy, Meat & Frozen

Responsibilities

• Develop and execute omnichannel advertising campaigns aligned with client marketing goals.
• Translate client objectives into actionable media strategies using Walmart Connect’s platforms.
• Monitor campaign pacing, performance, and optimization to meet key performance indicators.
• Lead campaign setup, troubleshooting, and integration across advertising technology platforms.
• Analyze campaign data to generate insights and recommend improvements for growth and effectiveness.
• Build joint business plans with clients using forecasting tools and customer insights.
• Present campaign performance and strategic recommendations to clients and leadership.
• Collaborate with Sales, Product, Engineering, and Analytics teams to ensure campaign success.
• Maintain relationships with external agencies and strategic partners to support business goals.

Requirements

• Bachelor’s degree in business, marketing, communication, or related area and 3 years’ experience in digital media, account management, or advertising strategy.
• 5 years’ experience in digital media, account management, marketing, or advertising strategy.
• Proven experience in developing and executing omnichannel advertising campaigns with measurable results.
• Strong proficiency in media strategy, campaign management, and advertising solutions.
• Ability to analyze campaign data using digital metrics such as CPM, ROAS, and CTR to optimize performance.
• Expertise in forecasting, customer insights, and building joint business plans with stakeholders.
• Excellent relationship and stakeholder management skills to collaborate effectively across teams and with clients.
• Demonstrated problem-solving skills in troubleshooting ad technology platforms and campaign setups.
• Strong communication skills to present strategic recommendations to senior leadership.

Preferred

• Experience in sales or media strategy
• Experience with DSPs, DMPs, ad exchanges, and media platforms like Salesforce, Tableau, SQL, or Power BI.
• Master’s degree in marketing, business, or related area.

Benefits

• At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet.
• Health benefits include medical, vision and dental coverage.
• Financial benefits include 401(k), stock purchase and company-paid life insurance.
• Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting.
• Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.
• You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes.
• The amount you receive depends on your job classification and length of employment.
• It will meet or exceed the requirements of paid sick leave laws, where applicable.
• For information about PTO, see https://one.walmart.com/notices.
• Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities.