Local SEO Specialist Lead - Home Services Agency

USA (Remote)

Salary Not AvailableSenior LevelFull time

Posted 4 months ago

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Job Summary

Drive technical and local SEO leadership for client accounts and sharpen content strategy with AI-ready approaches.

  • Own technical/content audits and local strategy to deliver measurable impact.
  • Must-have: Located within 3 hours of EST.
  • Standout: Strong mix of GBP, citation, and local search management using BrightLocal, Surfer, and Looker Studio.

Job Description

Responsibilities

  • Lead and conduct technical and content SEO audits to identify site issues and opportunities across client accounts.
  • Own keyword research and local search strategy to inform content and optimization plans.
  • Create content and optimization calendars aligned with keyword strategy and business goals.
  • Optimize existing and new content according to SEO best practices and AI-readiness standards.
  • Create or refine content using Surfer SEO or similar tools for priority pages and clients.
  • Own Google Business Profile optimization , ensuring accurate NAP data, citation consistency, and ongoing GBP performance.
  • Oversee citation building and directory accuracy using BrightLocal or similar tools, leveraging support resources where appropriate.
  • Track SEO performance, keyword movement, and local search impact using ProRankTracker, GSC, and Looker Studio dashboards.
  • Implement and oversee on-site SEO improvements within CMS platforms ( WordPress, Squarespace, Wix ).
  • Stay ahead of SEO trends , including AI-driven search changes, AEO, and local SERP shifts, and evolve Venveo’s approach accordingly.
  • Optimize local and on-page content for AI and answer engines , ensuring visibility in voice, conversational, and location-based search results.
  • Deliver monthly reports with actionable insights focused on lead generation, conversions, and measurable business impact.
  • Collaborate closely with Executive Strategist, Producer, Project Coordinator , and support resources to ensure smooth workflows, clear communication, and strong client delivery.

Requirements

  • Must reside within 3 hours of EST.

Preferred

  • Surfer SEO
  • BrightLocal
  • Looker Studio
  • ProRankTracker
Venveo logo

Venveo

Venveo is a digital marketing agency that specializes in the building materials, manufacturing, and construction industry. We use our knowledge of products, construction practices and the channel to help our clients grow their sales by improving their online presence. Based on the client’s objectives, we diagnose their situation and develop a digital strategy designed to provide measurable growth. Some of the methods we use to achieve this:- Marketing Strategy- Online Branding- Web Design- Mobile App Development and Mobile Marketing- Social Media Marketing- Content Strategy- Video Marketing- Data & Analytics

Founded in 2007
Blacksburg, Virginia, USA
53 employees (16 in marketing)

Traffic Signals

Monthly Visitors
13.1K
Monthly Google Ads Budget
$91.1K
Traffic Source Mix
Search
33.4%
Direct
50.7%
Referral
8%
Social
6.4%
Paid
1.4%

Headcount Trend

Current headcount: ~53

Marketing Team

Marketing Team Size
14 (26% of company)