Lifecycle Marketing Manager

Requirements

• 3–5 years of B2B marketing experience, with a focus on lifecycle, email, or demand generation.
• Hands-on HubSpot experience building emails, workflows, lists, forms, landing pages, and reports.
• A track record of developing email campaigns and nurture programs with measurable results.
• Strong writing and content creation skills, with samples across emails, blogs, case studies, or landing pages.
• Experience managing paid media on LinkedIn, Google, and/or Meta, including budget and performance.
• Experience with customer marketing programs related to adoption, retention, advocacy, or referrals.
• Comfort setting goals, reading performance data, and adjusting campaign plans based on results.
• Strong organization and project management skills, with the ability to manage multiple campaigns and deadlines.
• Ability to work in the office in Lehi, Utah.

Preferred

• Experience in SaaS or PropTech, especially multifamily housing or property management.
• HubSpot certifications in Marketing Hub, Email Marketing, or Inbound.
• Experience with account-based marketing or marketing to enterprise accounts.
• Basic design skills using Canva, Figma, or similar tools.
• Experience using AI tools to support content and campaign work.
• Bachelor’s degree in marketing, communications, or a related field.

Benefits

• Comprehensive healthcare plans, encompassing medical, dental, and vision insurance, along with group life coverage. Opiniion covers 40-90% of the premium cost for employees and all dependents.
• 401(k) retirement plan with a 100% corporate match on the first 1% and 50% match on the next 5%.
• Pre-tax Health Savings Accounts (HSA).
• Paid Parental Leave for all new parents (including adoption or foster care).
• Unlimited Time Off policies.
• 10 Paid Holidays annually.
• Monthly Wellness Reimbursement benefit.