Responsibilities

• Engage, qualify, and nurture inbound leads across phone, text, email, website chat, Facebook Marketplace, and social media.
• Support WorkBay’s AI Leasing Assistant by reviewing conversations, and step in when a prospect requires human assistance or a more complex conversation.
• Identify opportunities to improve AI responses, conversation flows, and customer experience.
• Set property tours, conduct showings, and help guide prospects through the leasing process.
• Build relationships with prospective tenants and deliver an exceptional customer experience from first inquiry through move-in.
• Document customer interactions and leasing activity in HubSpot.
• Monitor AI performance and identify opportunities to improve lead qualification, response quality, and conversion rates.
• Test new messaging, prompts, and conversation workflows to continuously improve AI performance.
• Identify conversation gaps, escalate technical issues, and collaborate with Marketing and Operations to improve automation.
• Use reporting and customer feedback to recommend process improvements that increase efficiency and lease conversions.

Requirements

• Bilingual (English/Spanish) required
• Previous experience in sales, customer service, marketing, or real estate
• Strong problem-solving skills with the ability to identify opportunities to improve processes and customer experience
• Strong written and verbal communication skills
• Excellent organizational skills with the ability to manage multiple priorities
• Self-motivated with strong attention to detail

Preferred

• Experience using HubSpot or another CRM is preferred
• Bachelor’s degree (or currently pursuing one) in Marketing, Business, Sales, or a related field is preferred
• Curious about emerging technology and excited to learn new AI tools and workflows