Requirements

• 8-10+ years of paid media, user acquisition, performance marketing, or growth marketing experience, with demonstrated success building strategies from scratch for new products and market entries.
• Track record of successful new product launches using paid acquisition — you should have concrete examples of products you've launched and the results you achieved.
• Deep knowledge of paid media channels (Facebook, TikTok, Google, Apple Search as examples) including how they work, bidding mechanics, and optimization best practices.
• Strong analytical skills — You understand CAC, LTV, ROI, and unit economics deeply. You're comfortable with data, can spot trends, and make optimization decisions based on performance data.
• Campaign management and optimization experience — You've managed budgets, monitored performance, and scaled winning campaigns while cutting underperformers.
• Comfort with ambiguity and strategic thinking — You thrive when you need to build strategies that don't yet exist. You're not looking for a playbook; you're writing it.
• Excellent communication skills — You can articulate strategy clearly to leadership, collaborate across teams, and translate data into actionable insights
• Hands on mindset — You're willing to wear multiple hats and jump into tactical work when needed. You're not looking for a role where you only manage; you execute too.

Preferred

• Fintech or financial services industry experience
• Experience with Buy Now Pay Later products or emerging new product ideas.
• Familiar with organic strategies (App Store Optimization, etc)

Benefits

• Opportunity to tackle tough challenges, learn and grow from fellow top talent, and help millions of people reach their personal financial goals
• Flexible hours and virtual-first work culture with a home office stipend
• Premium Medical, Dental, and Vision Insurance plans
• Generous paid parental and caregiver leave
• 401(k) savings plan with matching contributions
• Financial advisor and financial wellness support
• Flexible PTO and generous company holidays, including Juneteenth and Winter Break
• All-company in-person events once or twice a year and virtual events throughout to connect with your team members and leadership team