Lead, Technology Partners Product Marketing Manager

Austin, TX (Hybrid)

$111K/yr – $166K/yrSenior Level7+ years expFull time

Posted 4 days ago

Job Summary

Own the GTM strategy and messaging for Braze’s technology partnerships, lead joint go-to-market and enablement programs, and coordinate cross-functional execution with product, sales, and marketing through a repeatable partnership launch motion.

  • Define and own partnership messaging architecture and differentiated value props
  • Build repeatable launch motions and enablement used by the field
  • Track performance and foster cross-functional alignment with stakeholders

Job Description

Responsibilities

  • GTM Strategy & Messaging - Develop GTM strategy based on joint business plans for strategic technology partnerships in collaboration with partner leads
  • - Own the messaging architecture for Braze's strategic technology partnerships (e.g., cloud hyperscalers and data platforms), ensuring each partnership ladders up to our core platform narrative and customer engagement story
  • - Translate platform integrations into clear, differentiated value propositions with defined customer use cases and competitive angles
  • - Work with Core Product Marketing to ensure technology partners are reflected accurately in product launches, campaigns, and core messaging
  • GTM Execution & Enablement - Drive joint go-to-market and co-marketing programs with technology platform partners, coordinating timelines and deliverables across internal teams
  • - Drive partner launch motions end-to-end: messaging, packaging, enablement materials, and field readiness
  • - Build and deliver core assets and enablement that actually get used in the field
  • - Track performance and adoption, and report results back to cross-functional stakeholders
  • Cross-Functional Execution - Work closely with Product, GTM Strategy, Sales, Marketing, and Partnership to align on priorities and execute against them
  • - Partner with Sales and the field to support active deals, customer conversations, and positioning

Requirements

  • 7–10+ years in product and/or partner marketing at a growing B2B technology company, with strong product marketing (PMM) craft at the core
  • A clear, practical understanding of how go-to-market strategies work with technology platform partners, including joint GTM programs, co-marketing motions, and integration launches
  • Strong PMM fundamentals: messaging frameworks, competitive positioning, narrative development, and the ability to translate complex offerings and integrations into clear, buyer-ready stories
  • Experience marketing technology platform partnerships (e.g., cloud hyperscalers, data platforms, and the broader SaaS/martech ecosystem)
  • Experience building sales and enablement content—solution briefs, battle cards, decks, playbooks—that gets adopted and used by the field
  • A proven ability to work closely with cross-functional teams and execute without direct authority, navigating a matrixed organization to get things shipped
  • Excellent communicator, comfortable presenting to internal stakeholders and partners

Preferred

  • Experience in customer engagement, marketing technology, CDP, or adjacent data/SaaS categories

Benefits

  • Competitive compensation that may include equity
  • Retirement and Employee Stock Purchase Plans
  • Flexible paid time off
  • Comprehensive benefit plans covering medical, dental, vision, life, and disability
  • Family services that include fertility benefits and equal paid parental leave
  • Professional development supported by formal career pathing, learning platforms, and a yearly learning stipend
  • A curated in-office employee experience, designed to foster community, team connections, and innovation
  • Opportunities to give back to your community, including an annual company-wide Volunteer Week and donation matching
  • Employee Resource Groups that provide supportive communities within Braze
  • Collaborative, transparent, and fun culture recognized as a Great Place to Work®
Braze logo

Braze

4.0 Glassdoor

Braze ($BRZE) is a leading customer engagement platform that powers lasting connections between consumers and brands they love. Braze allows any marketer to collect and take action on any amount of data from any source, so they can creatively engage with customers in real time, across channels from one platform. From cross-channel messaging and journey orchestration to Al-powered experimentation and optimization, Braze enables companies to build and maintain absolutely engaging relationships with their customers that foster growth and loyalty. The company has been recognized as a 2024 U.S. News Best Technology Companies to Work For, is a 2023 UK Best Workplace for Women by Great Place to Work, and was named a Leader by Gartner® in the 2023 Magic Quadrant™ for Multichannel Marketing Hubs and in The Forrester Wave™: Cross-Channel Marketing Hubs, Q1 2023. Braze is headquartered in New York with 10+ offices across North America, Europe, and APAC. Learn more at braze.com.

Founded in 2011
New York, New York, US
2.1K employees (146 in marketing)
73% recommend to a friend
93% CEO approval

Salaries

Posted range

$111K/yr – $166K/yr

Taken straight from the job posting.

The middle of this range ($139K) is 16% above the median base salary for Product Marketing Manager roles in the United States ($119K).

Product Marketing Manager median pay in the United States

$120K/yr

Most pay falls between $102K and $145K. Based on 467 salaries.

See all Braze salaries

Funding

Total Funding
$314.3M
Last Raise
$139.2M
Post IPO Equity, 11 months ago

Funding History

  • Apr 2025
    Post IPO Equity • $139.2M
  • Jun 2023
    Grant
  • Oct 2018
    Series E • $80M

Traffic Signals

Monthly Visitors
804.1K
Monthly Google Ads Budget
$1M
Traffic Source Mix
Search
38.1%
Direct
54.2%
Referral
5.2%
Social
1.2%
Paid
1.1%

Headcount Trend

Current headcount: ~2.2K