Lead, Strategic Marketing and Partnerships

New York City, NY (On-site)

$150K/yr – $200K/yrManagerFull time

Posted 7 weeks ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own the brand narrative and cross channel campaigns with a clear link to growth results, using data to prove impact and guide creative strategy.

  • Brand Ownership: run end-to-end campaigns across TV, podcasts, digital, social, PR, partnerships, and experiential.
  • Measurement & Insights: convert customer and market signals into briefs and track ROI against business metrics.
  • Cross-Function Alignment: synchronize launches with product, PR, and activations under one cohesive story.

Job Description

Responsibilities

  • Track record of building successful end-to-end campaigns
  • Expertise in data-driven decision making and measuring brand performance
  • Own the brand marketing strategy, ensuring all campaigns align with business objectives and deliver measurable ROI.
  • Lead the development and execution of integrated brand campaigns across traditional (TV, podcasts), digital, social, PR, partnerships, and experiential channels.
  • Manage campaign budgets with a focus on efficiency, ROI, and scaling successful initiatives
  • Translate customer and market insights into compelling creative briefs and storytelling frameworks.
  • Ensure brand initiatives directly contribute to acquisition and retention targets. Drive cross-functional collaboration, aligning product launches, PR, and brand activations under one cohesive narrative

Benefits

  • Annual Offsite to hack & meet the team
  • 2024 Japan - 2025 Hawaii
  • $100/mo USM credit for your phone / family / friends etc
  • Gym Reimbursement
  • Flexible PTO
  • Medical, Dental, and Vision Plans
US Mobile logo

US Mobile

3.6 Glassdoor

At US Mobile, we’re on a mission to revolutionize wireless by building the next-generation connectivity platform. We are America's first Super Carrier, bringing lightspeed connection to our customers who are able to switch seamlessly between all three networks. Our goal is to connect the next billion wireless devices onto nationwide 4G and 5G networks, including your phone, drone, car, watch, pet tracker, and everything in between. We’re accomplishing this by leveraging cutting-edge technology and customer-focused UI/UX design.Whether it’s with our high-speed international roaming options, customizable perks, AI-facilitated plan savings, customizable plans, or real-time dashboards, we’re building the industry’s most exciting user experience.US Mobile’s 4G LTE network reaches more than 300 million Americans and includes international calling to over 200 countries and territories, but you will never hear from an operator at US Mobile. Our real, live Customer Support Representatives are available by phone or chat 24 hours a day, 7 days a week – to keep you connected, informed, and saving with US Mobile.

Founded in 2014
New York, New York, USA
591 employees (32 in marketing)
69% recommend to a friend

Traffic Signals

Monthly Visitors
3.1M
Traffic Source Mix
Search
35.6%
Direct
58%
Referral
4.2%
Social
1.2%
Paid
0.9%

Headcount Trend

Current headcount: ~589

Marketing Team

Marketing Team Size
21 (4% of company)

Funding

Total Funding
$11.5M
Last Raise
Series A, 5 years ago

Funding History

  • Jun 2021
    Series A

Recent News