Lead, Retina Marketing

USA (Remote)

Salary Not AvailableSenior LevelFull time

Posted 1 day ago

Job Summary

Lead and own multi-channel ophthalmology marketing initiatives targeting retina specialists, with a focus on ABM programs, full-funnel campaigns, and agency/budget management.

Design and execute account-based marketing programs for practice groups or B2B accounts.
Plan, execute, and measure full-funnel marketing campaigns and manage PRC/MLR review processes.

Job Description

Requirements

Bachelor’s degree; 10+ years in pharma or biotech marketing, including 5+ in brand leadership.
3+ years marketing to retina specialists or in ophthalmology.
Marketed a buy-and-bill injectable or biologic.
Leadership of PRC/MLR review; has managed agencies and budgets.
Ophthalmology, retina, or buy-and-bill experience required.
Experience designing and running account-based marketing (ABM) programs for practice groups or B2B accounts.
Track record of planning, executing, and measuring full-funnel marketing campaigns.
Proficiency with AI platforms such as ChatGPT and Claude, and with Slack.

Salaries

Retention median pay in the United States

$101K/yr

Most pay falls between $80K and $148K. Based on 258 salaries.

See all Retention salaries See more Retention jobs

See all Harrow, Inc. salaries

Marketing Team

Marketing Roles Posted (Last 30 Days)

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