Lead, Public Relations

Responsibilities

• Run the press office day-to-day in partnership with our PR agencies, proactively pitching stories, securing high-impact coverage, and building relationships with reporters and influencers across marketing, retail, and commerce.
• Keep a close pulse on marketing, commerce, and the broader news cycle — know what's trending, move fast to newsjack the moments worth jumping on, and draft exec statements and comments that can go out same-day.
• I dentify and secure speaker opportunities at key events and award opportunities to amplify Klaviyo’s thought leaders.
• Drive thought leadership programs for our CMO and other key executives, developing compelling points of view and identifying opportunities to build their presence in market
• Partner with Customer Marketing to find the customers with the most compelling stories for press.
• Own our thought leadership research arm, the stake-in-the-ground research that fuels our storytelling, from shaping our BFCM story each year to planning what research we'll publish every quarter.
• Bring the creative energy to our biggest moments like K:BOS and K:LDN: get press to the event, organize panelists, and build the brand story around it.
• Use and build AI tools to automate and speed up the team's workflows

Requirements

• A genuine, active interest in marketing and culture
• Deep relationships with reporters covering marketing, retail, and commerce, and familiarity with emerging channels and influencers.
• Experience running a press office and moving fast — comfortable making the call on what's newsworthy without waiting for direction.
• Excellent writing skills, with the ability to turn research and trends into sharp, pitchable narratives and exec talking points.
• Experience partnering with executives on thought leadership — shaping their point of view and building their presence in market.
• Comfortable using AI tools to move faster, with a collaborative, self-starter mindset who can run with ideas and execute.