Responsibilities

• Audience research, ideal customer profile definition and go-to-market strategy.
• Naming, positioning and messaging for existing and future products and features.
• Launch and release process in collaboration with the product team
• Sales & customer success enablement in partnership with others in the marketing team
• Competitive intelligence

Requirements

• 5+ years in B2B product marketing, at least 2 of them in software sold to SMBs
• You have experience taking a product from thesis to launch.
• You’ve worked closely with sales and customer success teams.
• You’re comfortable with leading multiple work streams in parallel.
• You’re able to write and build your own materials
• You don't need to know anything about the laundry business. Seriously. We'll teach you about the industry. We're hiring for how you think about users and products.

Benefits

• Equity Options
• Unlimited PTO and 12 Paid Holidays
• Gym, Laundry and Work-from-home/Commuter stipend
• Parental leave – Up to 14 weeks fully paid for new parents
• Health benefits, including medical, dental, vision, mental health support, parental leave, life and AD&D insurance, and disability
• 401(k)