Responsibilities

• Lead Creative Strategist, you will partner with creative directors, writers, and designers to define brand principles and positioning that inform naming, identity, and everything that follows.
• You will write the briefs that turn business strategy into work people want to engage with, drawing on guest, cultural, and business research to find the insights that drive the work.
• You will define creative opportunities, align strategy across media, and guide the creative process so that what we make stays grounded in both the Target brand and what guests need and want.
• Creative strategy sits as the connective tissue between insight, brand, and business, shaping work rather than selling it.
• You see the impact of your work at scale through a brand that reaches nearly every household in America.

Requirements

• 7+ years in brand strategy, creative strategy, or marketing planning
• Four-year college degree or equivalent experience
• Building or repositioning brands, writing briefs that inspire, and finding insight others miss
• Facilitating workshops that move work forward, holding the strategic line while staying open to where the work goes, and navigating ambiguity
• Building trust across teams and levels
• Creating clarity amidst complexity through strong communication and presentation skills

Benefits

• comprehensive health benefits and programs, which may include medical, vision, dental, life insurance and more, to help you and your family take care of your whole selves.
• Other benefits for eligible team members include 401(k), employee discount, short term disability, long term disability, paid sick leave, paid national holidays, and paid vacation.
• Find competitive benefits from financial and education to well-being and beyond at https://corporate.target.com/careers/benefits.