Lead Brand Designer

San Francisco, CA (Hybrid)

$175K/yr – $210K/yrSenior Level8+ years expFull time

Posted 4 hrs ago

Job Summary

Own and evolve Patch's visual identity system as we scale, lead website design, and craft flagship reports, sales decks, and campaigns while coordinating external partners and budget.

  • visual identity system and its evolution
  • Lead web and campaign design across pages, assets, and motion
  • Direct external partners, brief agencies, and manage the design budget

Job Description

Responsibilities

  • Own and evolve Patch's visual identity system so it stays distinctive as we scale, and set the brand standard every external asset must meet
  • Lead website design across new pages, campaigns, and refreshes in partnership with marketing and sales
  • Design our flagship reports, whitepapers, and long-form editorial that establish Patch's category authority
  • Design the sales narrative decks, pitch templates, and collateral our GTM team uses to win
  • Design our digital and campaign surfaces: ads, social, landing pages, email, and campaign systems
  • Design our in-real-life presence: events, dinners, print, signage, and swag
  • Brief, art-direct, and where needed produce motion and video content for launches, campaigns, and social
  • Build and manage a bench of specialist contractors and agencies; write briefs, run reviews, and own the design budget and pace

Requirements

  • A senior brand designer with 8+ years of experience, including time in-house at a high-growth B2B or category-defining company and time at or working closely with a top design agency
  • A maker whose portfolio does the talking: distinctive, sharp work that holds together across web, print, motion, and IRL
  • You\'ve owned a visual identity system end-to-end and evolved it as a company scaled
  • Fluent across formats: web, editorial, presentation, event, video, motion, digital, and able to direct specialists where you\'re not the deepest expert
  • An excellent creative director of external partners; you can brief an agency, art-direct a video, and give the exact right note
  • Decisive and pragmatic; you know how to trade craft against speed without losing either, and when to hold the line on craft anyway
  • A strong writer and communicator who can defend a design decision to a CEO, a seller, and a customer with equal clarity
  • Motivated by climate, or by working on problems that matter

Benefits

  • A mission-obsessed crew building with speed and sky-high standards
  • Onsite culture in San Francisco with annual global offsites for strategy and team bonding
  • Unlimited vacation and generous parental leave
  • Monthly wellness stipend (mental and physical)
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GTMfund

GTMfund is an early-stage VC fund focused on B2B SaaS.Our 350+ limited partners are the best go-to-market (GTM) executives in tech. Operators who have been there, done that at the world’s fastest growing SaaS companies - Salesforce, Okta, Tableau, Mulesoft, Procore, Snowflake, Segment, ServiceNow, Rippling, and many more.GTMfund is more than capital. We have a flywheel of resources to support our portfolio companies grow revenue, hire, and build distribution:- GTMfund: The VC fund itself.- Community: Access to hundreds of the best GTM operators in tech.- Talent: Resources to help you recruit and hire the best operators to your team.- GTMnow: A media brand, including an industry leading newsletter, podcast and more.We help you get from zero to IPO.

Founded in 2020
San Francisco, California, USA
284 employees

Salaries

Posted range

$175K/yr – $210K/yr

Taken straight from the job posting.

See all GTMfund salaries

Marketing Team

Marketing Roles Posted (Last 30 Days)
13

Funding

Total Funding
$125.2M
Last Raise
$1M

Funding History

  • Feb 2026
    Opportunities Fund I • $1M
  • Feb 2026
    III • $20.9M
  • Feb 2023
    II QP • $27.3M

Traffic Signals

Monthly Visitors
13.3K
Traffic Source Mix
Search
29.6%
Direct
54.3%
Referral
7.2%
Social
7.7%
Paid
1.1%

Headcount Trend

Current headcount: ~284

Recent News

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Lead Brand Designer

GTMfund · San Francisco, CA · Hybrid