Junior Strategist

Responsibilities

• Become a category expert
• Deep dive into agronomic insights and crop science, learning how growers really think and decide
• Understand competitive dynamics in products and communication
• Translate complex agricultural challenges into audience solutions
• Deliver season-long value
• Develop content strategy that delivers real value to growers across the entire growing season, not just at purchase
• Think beyond campaigns to how we become ever more valuable in growers’ experience of our brands and solutions
• Build thinking that spans education and problem-solving
• Learn What Actually Works
• Analyze performance marketing data to unlock patterns and proof points

Requirements

• Intellectually curious and able to synthesize complexity
• Methodical and analytical with unfamiliar research and data
• Passionate about audience behavior and decision-making
• Comfortable with ambiguity and learning fast
• Truly a team player on an account where no one person can possibly know everything
• Want to contribute to strategy and creative that changes behavior

Preferred

• Any experience in agriculture or other B2B categories, performance marketing.