Director, Strategy

Philadelphia, PA (Hybrid)

$154K/yr – $176K/yrDirector/Executive8+ years expFull time

Posted 4 hrs ago

Job Summary

Own and grow a portfolio of strategic media engagements, guiding senior client conversations, and driving data-informed campaigns end-to-end while shaping team development and proprietary tooling usage.

Manage executive relationships and performance alignment
Lead cross-channel media strategy and funnel KPIs
Leverage Kip platform for insights and testing

Job Description

Responsibilities

Portfolio Strategy & Full-Funnel Planning: Design integrated media plans across digital and traditional channels. Connect campaign tactics to upper-, mid-, and lower-funnel KPIs while translating business briefs into strategic media frameworks.
Client Excellence & Executive Relationships: Own senior client relationships across your portfolio. Serve as the primary point of contact for executive conversations, performance alignment, and high-impact account escalations.
Innovation & Proprietary Tools: Leverage Kepler’s proprietary Kip platform (including audience segmentation, competitive research, and cultural insight toolsets) to inform strategic decisions. Partner with Activation teams to drive testing frameworks, AI tool adoption, and public case studies.
Financial & Operational Health: Partner with senior leadership to monitor contract deliverables, scope alignment, and portfolio margin health. Spot cross-account operational friction and improve execution processes.
Talent Development & Leadership: Coach and mentor your direct reports, Associate Directors, and your full team on strategic thinking and client management. Foster a culture of continuous learning, team engagement, and succession planning.

Requirements

8–10+ years of digital media experience, with 3+ years in a leadership role managing a multi-sector account with large-scale spend ($50M+).
B2B Strategy & Execution: Proven track record in Account-Based Marketing (ABM) and B2B lead generation media campaign strategies.
Channel Agnostic: Holistic media understanding across Social, Programmatic, Search, Video, Audio, and Direct IO.
Strong Communicator: Ability to distill complex media strategies into clear growth narratives for C-suite executives.

Preferred

Growth Mindset: Motivated by client partnerships, team mentoring, and adept at providing a strategic vision that solves business challenges.

Benefits

Healthcare/Dental/Vision
Unlimited PTO
401k Contributions
$75/mo Wellness Stipend
$100/mo Mobile Phone Stipend
$50/mo Internet Stipend
$500/yr Annual Learning Stipend
$2,000/yr Annual Tuition Stipend
One-time $200 New Hire Home Office Equipment Stipend
Parental Leave - 16 week primary caregiver / 6 week secondary caregiver leave

Salaries

Posted range

$154K/yr – $176K/yr

Taken straight from the job posting.

Marketing Strategy median pay in the United States

$130K/yr

Most earn $97K to $171K. Based on 646 salaries, including bonus and equity.

See all Marketing Strategy salaries See more Marketing Strategy jobs

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