Junior Performance Media Specialist

New York City, NY (Remote)

$50K/yr – $60K/yrIntern/New Grad2+ years expFull time

Posted 7 weeks ago

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Job Summary

Own the hands-on paid media execution loop, from setup and targeting to optimization and reporting, while maintaining clean data flows and QA across platforms.

  • Campaign Execution: Build and optimize paid campaigns across Google Ads and Meta, with systematic testing and routine bid/budget adjustments.
  • Measurement & QA: Pull data from dashboards, keep tagging/UTM hygiene tight, and translate trends into client-ready insights.
  • Learning & Collaboration: Stay current on platform updates and AI tooling, apply learnings to improve research, copy, and reporting, and ask for feedback to sharpen outcomes.

Job Description

Responsibilities

  • Execute campaigns across paid digital platforms.
  • Build, launch, and manage paid campaigns in Google Ads, Meta Ads and others, under the guidance of senior team members
  • Implement campaign settings, audience targeting, ad copy, and creative assets accurately and on schedule
  • Monitor daily performance, flag issues, and make routine optimizations including bid adjustments, budget pacing, and negative keyword management
  • Support campaign setup across additional platforms such as LinkedIn, TikTok, Microsoft Ads, or programmatic as needed
  • Support reporting and performance analysis.
  • Pull and compile performance data from native platform dashboards on a regular cadence
  • Assist in building client-facing reports and decks using tools like Google Sheets, Google Data Studio, or Power BI
  • Help identify performance trends and surface them clearly to senior team members
  • Keep tracking and data clean.

Requirements

  • 1 to 2 years of hands-on experience in paid digital media, whether in-house, agency, or freelance
  • Working knowledge of Google Ads and Meta Ads, including campaign setup, targeting, and basic optimization
  • Comfort pulling and organizing data in Excel or Google Sheets
  • Attention to detail. In paid media, the small stuff matters.
  • Genuine interest in performance marketing and how campaigns actually drive results

Preferred

  • Exposure to additional platforms such as LinkedIn Ads, TikTok Ads, Microsoft Ads, or programmatic
  • Familiarity with Google Tag Manager or UTM tracking
  • Experience with reporting tools like Looker Studio or Power BI
  • Google Ads or Meta certifications

Benefits

  • Yes. R\\West offers a competitive salary based on experience, plus health insurance (medical, dental, and vision), 401K with matching, profit sharing, an education fund, volunteer time, and more. Salary range for this role is $50-$60k DOE. We have offices with hybrid schedules in NY and Portland, OR. We are also open to potential fully remote work for the right candidate.
R\West logo

R\West

We are an independently owned, integrated marketing agency that specializes in content-driven campaigns that elevate PR, social media presence, consumer engagement in the digital space and ultimately, sales. Founded in 1997, our offices in Portland, Oregon, New York City and Amsterdam are always on the hunt for new talent that share our passion for brands across food, beverage, fashion, finance and tech industries. For more information about R\West, please visit www.rwest.com.How we workAt R\West we approach every day with grit, guts and grace. We believe these three qualities are not only what set us apart, but are the key ingredients to creating an inspiring workplace that makes amazing work.Grit: The willingness to roll up our sleeves and get to work. We treat every project—no matter how big or small—with the same diligence and uncompromising standards.Guts: The fortitude to challenge ourselves and clients to go beyond comfort zones. Daring tactics backed by sound strategy can reap big rewards.Grace: The way we treat our coworkers, clients and colleagues. With good faith, a listening ear and a common goal to see all of us succeed.

Founded in 1997
Portland, Oregon, USA
101 employees (57 in marketing)

Traffic Signals

Monthly Visitors
4.4K
Traffic Source Mix
Search
78.4%
Direct
10.7%
Referral
4.4%
Social
5.2%
Paid
1.1%

Headcount Trend

Current headcount: ~101

Marketing Team

Marketing Team Size
40 (40% of company)
Marketing Roles Posted (Last 30 Days)
1