Responsibilities

• Analyze Meta Ad Performance
• Dive into campaign data daily to identify what's working, what's underperforming, and where opportunities exist.
• Review metrics such as CTR, CPC, CPL, CPA, Conversion rates, Spend efficiency
• Translate your findings into actionable recommendations.
• Research Winning Marketing Angles
• Study competitors, ad creatives, funnels, and market trends to uncover opportunities that can improve campaign performance.
• You'll be expected to think like a marketer, not just report numbers.
• Drive Execution Across the Team
• Work closely with our Creative Editor and Infrastructure Engineer to ensure priorities are clear and projects move forward efficiently.
• You'll help keep the entire marketing pod organized and focused on the highest-impact work.
• Document Insights & Opportunities
• Maintain clear records of tests, findings, recommendations, and account activity so the team can move quickly