Internship 2027 - Digital Marketing

Responsibilities

• Support channel and campaign performance analysis across email and related digital experiences
• Help identify trends, optimization opportunities, and best practices across automated and triggered communications
• Assist with reporting, dashboards, and summaries tied to engagement, conversion, and lead generation
• Support documentation of customer journeys, campaign requirements, audience logic, and platform dependencies
• Participate in testing and implementation of new martech capabilities, including AI-enabled features, personalization opportunities, and real-time integrations
• Help evaluate how systems and data flows connect across Salesforce Marketing Cloud, MCP, Data Cloud, and CRM
• Assist with QA, launch preparation, and post-launch monitoring for digital campaigns and automated programs
• Contribute to summer projects focused on martech innovation, journey optimization, or performance insights

Requirements

• Currently enrolled in an Undergraduate degree program with an expected graduation date of December 2027 or May 2028
• Interest in the Marketing and Public Relations industry
• Offer is contingent upon successful background screening and agreement to be local to the Fort Mill - Selected candidates will operate out of the office working on a hybrid schedule (2-3 days in office)

Preferred

• Current undergraduate or graduate student pursuing Marketing, Business, Communications, Analytics, Information Systems, or a related field
• Strong interest in marketing technology, campaign performance, analytics, or customer experience
• Detail-oriented, organized, and eager to learn
• Comfortable working with data in Excel or similar tools
• Strong written and verbal communication skills

Benefits

• Benefits and Total Rewards: Our Total Rewards package goes beyond just compensation and insurance. It includes a mix of traditional and unique benefits, perks, and resources designed to enhance your life both at work and at home. Learn more here!