Integrated Marketing Manager

Minneapolis, MN (Remote)

$112K/yr – $131K/yrMid Level5+ years expFull time

Posted 4 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own end-to-end creative operations across Scotts Miracle-Gro brands, aligning cross-functional teams and production workflows to deliver on-brand assets.

  • Must-have: 5-8+ years in project management or account direction in agency or fast-paced in-house roles.
  • Standout: Deep production fluency with Workfront/Workday and strong cross-functional influence.

Job Description

Responsibilities

  • Operational Leadership: Own the end-to-end lifecycle of creative projects across Scotts, Miracle-Gro, and Ortho, utilizing Workfront and Workday to manage resources, budgets, and milestones.
  • Creative Operations Lead: You will vet incoming briefs for completeness, push back on "fire drills," and prioritize work based on brand impact and bandwidth.
  • Cross-Functional Integration: Serve as the primary liaison between Creative, Media, Legal, and Brand teams. You are the "Account Director" who ensures communication is seamless and expectations are managed.
  • Production & Trafficking: Lead the technical delivery of assets. This includes managing video trafficking with external partners, understanding media specs, and ensuring final files meet all technical requirements for digital, broadcast, and print.
  • Legal & Compliance Oversight: Manage the complex review process for all communications, ensuring legal approvals are secured and integrated into the workflow without stalling timelines.
  • Change Management- able to educate internal stakeholders - can diplomatically enforce new intake processes and 'kill' rogue projects that haven't gone through proper channels
  • Data-Led Decision Making: Partner with the Analytics team to monitor real-time campaign performance. You won’t just report on "what happened"; you will use predictive analytics to support work pivots mid-campaign for maximum ROI.
  • Workflow Optimization: Constantly refine our internal processes. You’ll identify bottlenecks in our project management software and implement solutions to keep the team moving at high velocity.
  • Resource Management: Work closely with the Group Creative Director to ensure internal teams and external agencies are allocated effectively and briefed accurately, and ensure resources are allocated according to project needs.

Requirements

  • 5-8+ Years of Experience: You’ve spent significant time in an agency or fast-paced in-house environment in a Project Management or Account Director capacity. Experience in a high-volume CPG environment (either brand-side or at a specialized agency) preferred.
  • Software Super-User: You have deep, hands-on experience with Workfront (or similar enterprise PM tools) and Workday . You understand how to leverage these tools to track data and project health.
  • Production Fluency: You have a "black belt" in production workflows. You understand the nuances of video trafficking, file formats for media partners, and the specific rigors of retail/packaging production.
  • The "Account Sense": You possess the polish of an Account Director. You can navigate stakeholder politics, sell in a timeline, and keep everyone calm when deadlines shift.
  • Detail Obsession: You are the person who catches the missing legal disclaimer or the incorrect hex code. Your "brand stewardship" means nothing leaves the building without meeting our exact standards.
  • Media Knowledge: You understand how media buys influence creative delivery and can speak the language of media planners and buying agencies.
  • Analytics: Your stretch role will be to identify opportunities for creatives to activate new work. You are passionate about branding, storytelling, and producing engaging content
  • Can be self-sufficient and juggle many different types of projects on different timelines, with independent time-management skills.
  • Have experience presenting work in meetings, and selling creative visions to various stakeholders, cross-functionally.

Preferred

  • PMP Certification preferred.

Benefits

  • Our Live Total Health program provides you with options to align to your personal needs . Selections range from medical, dental and vision coverage for you, your spouse/domestic partner and dependents to an outstanding wellness reimbursement program to an unbelievable 401K match (up to 7.5%) as well as a 15% discount on company stock and much more
  • We know our talent is our most precious asset and your unique development contributes to our organization’s success now and in the future. Career growth at our company is not always a ladder. It’s much more like a rock climbing adventure. Grow through exploration and experiences rather than a predictable linear path.
  • We value the importance of family . We provide access to Maven Family Planning and up to $30,000 to accommodate for adoption, fertility and surrogacy .
  • Be part of something bigger by joining one of our Employee Resource Groups focusing on diversity and inclusion, family, education and sustainability : Scotts Women’s Network, Scotts Black Employees’ Network, Scotts Veterans Network, Scotts Young Professionals, Scotts Pride Network (GroPride), Scotts Associates for a Greener Earth (SAGE), Scotts Family TREE and our Associate Boards.
  • Join a company with a strong belief in giving bac k to the communities where we live and work. We have a shared passion for service and volunteerism and believe participating in community service benefits our communities and strengthens our team.