Insights Manager

New York City, NY (On-site)

$90K/yr – $115K/yrSenior Level4+ years expFull time

Posted 2 weeks ago

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Job Summary

Own the end-to-end research engine for campaign impact, blending qualitative, quantitative and digital insights to shape strategy and evaluation.

Own research design, tools and theory of change to drive evidence-based planning.
Coordinate data analysis and rapid findings to inform strategy and client reporting.
Collaborate with programme and creative teams to translate insights into actionable recommendations.

Job Description

Design qualitative, quantitative and mixed-methods research for campaign development, assessment and evaluation.
Develop research tools, assessment frameworks, logical frameworks and Theory of Change approaches.
Incorporate digital insight, social media data and open-source research where relevant.
Ensure methods are ethical, proportionate and appropriate to the operating context.
Support baseline, midline, endline and ongoing evaluation activity.
Clean, analyse and triangulate qualitative and quantitative data.
Assess campaign performance, audience response and communications effectiveness.
Produce rapid findings, client reporting and research outputs, including baseline, midline, endline and lessons-learned reports.
Translate findings into clear, practical recommendations for strategy and programme teams.
Use appropriate research, analysis and visualisation tools, including SPSS, R, Stata, Excel, Tableau and relevant specialist platforms.

M+C Saatchi Group

3.4 Glassdoor

M+C Saatchi Group is a global creative solutions company and the world’s largest independent creative network. We connect specialist expertise, powered by creativity, data and technology, to help build famous brands, solve the most complex business and societal challenges, and create and curate Cultural Power for our clients.

Founded in 1995

London, England, GBR

1.3K employees (474 in marketing)

www.mcsaatchi.com

68% recommend to a friend

71% CEO approval