Influencer Specialist

Westwood, MA (Hybrid)

$69K/yr – $79K/yrMid Level2+ years expFull time

Posted 10 days ago

Job Summary

Own and coordinate US influencer marketing programs, from budgets and contracts to performance reporting, and drive cross-channel campaigns.

  • Define and manage influencer budgets and seeding
  • Lead macro influencer relationships and content briefs
  • Oversee campaign execution and performance reporting

Job Description

Responsibilities

  • Optimally assists in supporting the activation and coordination of US Influencer marketing strategies that will make a material impact on brand perception and product desirability
  • Oversee the administration and execution details to attain influencer content including managing PO creation, vendor setup, Facilitating Influencer and talent contracts with legal
  • Owning and maintaining talent, social, influencer, seeding budget
  • Assist in agency relationship management
  • Managing macro & micro influencer campaigns
  • Lead relationships with macro influencers
  • Assist in managing seeding initiatives
  • Managing the proofing of the creative concepts and results
  • Supervising and publishing influencer performance metrics
  • Writing influencer briefs that drive creative output

Requirements

  • Bachelor’s degree in marketing, related discipline, or equivalent experience
  • A minimum of 2 years of experience in influencer marketing, working with a lifestyle brand preferred
  • Exceptional organizational and communication skills
  • Expert in Microsoft office (PPT, Excel, Word) and Canva
  • Understanding of and fluency across key social platforms
  • Strong communication and writing skills
  • Naturally curious, idea generator, and avid user of social media platforms. Eagerness to explore and test emerging trends.
  • Thrives in working in a fast-paced, dynamic environment both collaboratively and autonomously
  • Deeply committed to being a part of a team that delivers fantastic results, takes great pride in their work and shows up ready to work hard for each other and to have a ton of fun along the way

Preferred

  • Influencer and NIL experience preferred

Benefits

  • This position is eligible for company benefits including but not limited to medical, dental, and vision coverage, life and AD&D, short and long-term disability coverage, paid time off, employee assistance, participation in a 401k program that includes company match, and many other additional voluntary benefits.
Crocs, Inc. logo

Crocs, Inc.

At Crocs, Inc., we believe life’s too short for uncomfortable shoes. As the global force behind two iconic brands — Crocs and HEYDUDE — we’re redefining casual footwear for people everywhere. Whether it’s the unmistakable Classic Clog or the laid-back ease of a HEYDUDE slip-on, our products are designed to move with you, wherever life takes you.We’re more than just shoes. We’re about comfort without compromise, style with personality, and making a positive impact while we’re at it. Our brands are for all seasons, all ages, and all walks of life — and our commitment to personalization and self-expression keeps us connected to our consumer, one pair at a time.

Founded in 2002
Broomfield, Colorado, USA
7.1K employees (607 in marketing)

Salaries

Posted range

$69K/yr – $79K/yr

Taken straight from the job posting.

Influencer Marketing median pay in the United States

$90K/yr

Most pay falls between $74K and $118K. Based on 809 salaries.

See all Crocs, Inc. salaries

Marketing Team

Marketing Team Size
476 (7% of company)
Median Tenure
4.3 years
Marketing Roles Posted (Last 30 Days)
11

Funding

Total Funding
$200M
Last Raise
$200M
Post IPO Equity, 12 years ago

Funding History

  • Dec 2013
    Post IPO Equity • $200M

Traffic Signals

Monthly Visitors
14.9M
Monthly Google Ads Budget
$150.1K
Traffic Source Mix
Search
34.9%
Direct
51.7%
Referral
6.4%
Social
4.3%
Paid
2.6%

Headcount Trend

Current headcount: ~7.2K

News about Crocs, Inc.

Crocs, Inc. logo

Influencer Specialist

Crocs, Inc. · Westwood, MA · Hybrid