Influencer Marketing Strategist (Contract)

Responsibilities

• Research and draft workshop content covering influencer best practices, the creator economy, and real brand examples
• Build brand-level framework materials — channel strategy, creator personas, short- and long-term creator strategy
• Develop creative strategy by brand: content territories, hooks, format recommendations, and creative briefs
• Translate brand goals and product moments into creator direction with clear examples of what good looks like
• Create practical tools: creator brand-fit scoring templates, creator brief templates, outreach emails, CRM guidance
• Draft measurement and governance materials, including KPIs, benchmarks, EMV, and reporting cadence
• Act as an ongoing strategic resource to client brand teams via working sessions and office hours

Requirements

• 4–6 years in influencer marketing, creator strategy, or social content strategy
• Experience managing multiple brands simultaneously, ideally in CPG or consumer goods
• Proven ability to develop influencer strategy deliverables: program audits, creator strategies, measurement frameworks
• Strong understanding of platform-native content across major social channels
• Experience building decks, frameworks, templates, or training content
• Comfortable on client calls and able to explain recommendations to marketing stakeholders
• Highly organized — you’ve built timelines, budget trackers, and managed programs end to end

Preferred

• Hands-on experience with the CreatorIQ platform
• Prior agency, consultancy, or client-advisory experience
• Knowledge of FTC disclosure requirements and brand safety

Benefits

• This is a contract position with no benefits.