Responsibilities

• Develop and lead creator and influencer strategies tied to Fortnite launches, partnerships, live-service beats, and major campaigns
• Translate brand and business objectives into measurable creator programs that drive audience engagement, conversation, and commercial impact
• Build and manage relationships with key gaming creators, streamers, athletes, entertainers, agents, and talent representatives across multiple verticals
• Lead high-profile creator and talent integrations from planning through execution, including negotiations, hospitality, experiential activations, and content coordination
• Present creator strategies, talent recommendations, and campaign plans clearly and concisely to senior leadership
• Partner cross-functionally across Paid Media, Brand Marketing, Competitive, IP Partnerships teams and external partners to deliver cohesive global campaigns
• Manage agency partners and oversee campaign execution to ensure work meets Epic’s creative, operational, and business standards
• Operate effectively across multiple high-visibility initiatives simultaneously while navigating compressed timelines, shifting priorities, and fast-moving launch environments

Requirements

• 8+ years of experience in influencer marketing, creator partnerships, talent relations, or cultural marketing within gaming, entertainment, sports, music, or adjacent industries
• Deep understanding of Fortnite, gaming creators, livestream culture, and the broader creator ecosystem across Twitch, YouTube, TikTok, Instagram, and X
• Proven experience managing high-profile creator or celebrity partnerships, including negotiations, experiential activations, hospitality, and complex partner coordination
• Strong communication and presentation skills, with the ability to deliver concise strategic recommendations to senior stakeholders
• Experience operating effectively in fast-paced, high-volume environments with multiple concurrent launches and evolving priorities
• Strong cross-functional collaboration skills and the ability to influence teams and stakeholders within highly matrixed organizations
• Experience managing agency partners, external vendors, and regional campaign execution across global markets
• Demonstrated operational rigor, sound judgment, and attention to detail, with the ability to balance creative thinking and business impact

Benefits

• We pay 100% of the premiums for both you and your dependents. Our coverage includes Medical, Dental, a Vision HRA, Long Term Disability, Life Insurance & a 401k with competitive match.
• We also offer a robust mental well-being program through Modern Health, which provides free therapy and coaching for employees & dependents.
• Throughout the year we celebrate our employees with events and company-wide paid breaks.
• We offer unlimited PTO and sick time and recognize individuals for 7 years of employment with a paid sabbatical.