Influencer Marketing Coordinator

New York City, NY (On-site)

$66K/yr – $66K/yrMid Level2+ years expFull time

Posted 7 weeks ago

Job Summary

Own and grow the global influencer program by identifying and nurturing relationships with influencers across TikTok, Instagram, and beyond, while managing communications, databases, product sends, and coverage tracking.

  • Lead influencer relationship building and program expansion
  • Oversee communications, mailers, and product shipments
  • Maintain internal influencer and media databases and track coverage

Job Description

Responsibilities

  • Identify, recruit & maintain influencer relationships & continue to grow global influencer program
  • Provide ongoing communication surrounding influencer relations & day-to-day activity
  • Build & maintain all internal influencer & media databases
  • Grow influencer relationships with a focus on TikTok, Instagram, LTK
  • Help creatively brainstorm for mailings, events & trips
  • Assist in the planning and executing influencer mailers
  • Manage all product send outs for influencers
  • Track all social & media coverage
  • Target up-and-coming influencers and build authentic relationships to garner consistent content and product support
  • Monitor industry & influencer news

Requirements

  • Minimum 2 years' experience in Influencer Marketing or PR, preferably within the beauty industry
  • Bachelor's Degree required
  • Exceptional written and verbal communication skills
  • Strong attention to detail, excellent organizational skills and ability to multi-task
  • Proficiency in Excel & PowerPoint
  • Knowledge of influencers in beauty world & other realms
  • Creative, detailed-oriented, effective communication skills
  • Domestic and International travel may be required for this specific position
  • Proficient use in AI platforms and AI tools (Claude, Gemini, etc)

Benefits

  • Salary range: $66,350-65,500 (Compensation will depend on a variety of factors, including but not limited to skill level, relevant work experience & education)
  • Medical, dental, vision, 401K plan & access to health & wellness programs
  • Paid vacation, holidays, summer Fridays, birthdays off, volunteer time & more
  • Makeup gratis, employee discount on tarte.com, team give back initiatives
  • Friendly, fun, creative & collaborative work environment
Tarte Cosmetics logo

Tarte Cosmetics

tarteTM is the pioneer of high-performance naturalsTM & one of the fastest growing cosmetic companies in the U.S. Over 20 years ago, founder & CEO Maureen Kelly set out to create a cruelty-free line of easy-to-use, life-proof products packed with good-for-you ingredients that deliver real results without compromise. tartelettes around the world – including beauty editors, makeup artists, content creators & celebrities alike – obsess over the full assortment of award-winning, highly-pigmented, & longwearing cosmetics. Each item is developed without the icky, bad stuff (like parabens, mineral oil, phthalates, & more) & with the best naturally-derived ingredients Mother Nature has to offer. The brand is 85% vegan (with 100% vegan skincare!) & further extended their philosophy of “good-for-you glamour” by launching sister brands Awake by tarteTM & sugar rushTM. tarteTM is committed to sharing its passion for skinvigoratingTM ingredients with the world: it has in-store presence in over 20 countries & online at tarte.com, shipping to over 70 countries worldwide! But tarteTM doesn’t stop there. Giving back has always been a part of the brand’s DNA. In 2017, tarteTM founded heart to tarteTM, a 501(c)(3) non-profit organization to help support causes like anti-cyberbullying, environmental conservancy, animal rescue, disaster relief & women’s & children’s health initiatives. tarte also sustainably sources ingredients directly from cooperatives, & in 2019 helped fund the creation of an all-female maracuja cooperative in the Rainforest.

Founded in 2000
New York, New York, USA
1.3K employees (199 in marketing)

Salaries

Posted range

$66K/yr – $66K/yr

Taken straight from the job posting.

See all Tarte Cosmetics salaries

Traffic Signals

Monthly Visitors
2.5M
Monthly Google Ads Budget
$260.8K
Traffic Source Mix
Search
32%
Direct
59.6%
Referral
4.1%
Social
3.1%
Paid
1%

Headcount Trend

Current headcount: ~1.3K

Recent News

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Influencer Marketing Coordinator

Tarte Cosmetics · New York City, NY · On-site