Responsibilities

• UL Solutions is seeking an Industry Marketing Specialist to lead marketing execution for the Built Environment portfolio.
• This role partners closely with sales, product, and subject‑matter experts to deliver buyer‑centric campaigns, support service launches, and equip sales teams with impactful enablement tools that drive demand.
• The role contributes strategically to industry storytelling, buyer journey design, ensuring alignment across campaigns, content, and channels.
• The Industry Marketing Specialist monitors performance, derives actionable insights, and continuously optimizes programs to improve engagement, pipeline influence, and business outcomes across Built Environment solutions.
• Supports efforts to define the market opportunity for an industry and the corresponding competitive positioning, messaging, routes to market, target buyers, buying cycle and more.
• Helps enable monitoring of industry trends and efforts to complete competitive analysis for growth opportunities and impending risks.
• Supports campaign planning and proactively measures the impact of thought leadership, content development, demand creation and sales enablement efforts.
• Helps coordinate launch plans, content activation, promotions, development of sales content/tools and other activities that contribute to overall demand creation.
• Supports measurement and reporting efforts. Helps map out the customer buying process.
• Contributes to efforts for creation and ongoing maintenance of industry-specific buyer personas and helps identify target accounts within the industry.

Requirements

• Bachelor of Science/Bachelor of Arts degree in marketing, communication or related field, plus generally more than two years of experience.
• Strong writing and presentation skills.
• Collaboration Basic project planning and management.
• Customer-centric orientation.
• Interviewing.
• Budget tracking.
• Analytical skills.
• Strong analytical and strategic thinking with a results-driven mindset.
• Proven project management skills with the ability to manage multiple priorities effectively.
• Clear, persuasive communicator with strong presentation skills and stakeholder influence.

Benefits

• health benefits such as medical, dental and vision; wellness benefits such as mental and financial health; and retirement savings (401K) commensurate with the standard rewards offered in each individual location or country.
• paid time off including vacation (15 days), holiday and personal days (totaling 12 days) and sick time off (72 hours).