Own franchise acquisition and expansion, building cross‑channel plays to move franchisor decision‑makers into Pilot’s pipeline and then drive adoption across franchise networks.

• Franchise Growth: Own the acquisition engine, from pilots to multi‑network contracts, with integrated paid, partnerships, events, content, and outbound plays.
• Franchise Industry Strategy: Develop and execute a franchise market strategy with industry trends, messaging, and vertical assets.
• Demand & Thought Leadership: Design campaigns and content that convert franchise operators, while building Pilot as a trusted voice in franchise finance and operations.