Healthcare Sr. Manager of Product Marketing & GTM at Codoxo | USA

Codoxo

Healthcare Sr. Manager of Product Marketing & GTM

USA (Hybrid)

Salary Not AvailableSenior Level10+ years expFull time

Posted 4 months ago

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Job Summary

Drive end-to-end commercialization of Codoxo’s AI-driven healthcare offerings and accelerate growth across payer and health plan markets.

Own product go-to-market planning and execution tied to pipeline and revenue
Must-have: 10+ years in B2B SaaS product marketing with leadership
Cross-functional influence with Sales and Product to accelerate deals

Job Description

Responsibilities

Drive end-to-end commercialization of new products and capabilities
Reposition and accelerate growth of existing offerings
Enable multi-product expansion within enterprise and health plan accounts
Partner directly with Sales and Product leadership to influence pipeline, deal velocity, and revenue outcomes
Elevate Codoxo’s category leadership in AI-powered payment integrity
Translate product innovation into scalable commercial impact across GTM initiatives
Define market positioning, ICP segmentation, buyer personas, and value propositions
Develop differentiated messaging aligned to healthcare payer priorities and financial impact
Build comprehensive launch plans tied directly to pipeline, revenue, and adoption targets
Conduct market, competitor, and customer research to inform strategic positioning

Requirements

10+ years of experience in B2B SaaS product marketing, with increasing leadership responsibility
Demonstrated success owning GTM strategy from positioning through execution and measurable revenue impact
Experience supporting complex enterprise sales cycles and multi-stakeholder buying committees
Healthcare industry experience required (health plans, payment integrity, healthcare analytics, or related markets)
Proven ability to partner cross-functionally and influence without authority
Strong executive communication, storytelling, and presentation skills
Analytical mindset with ability to connect market insights to commercial outcomes
Physical Requirements: Work is performed in an office environment (either in our office or work-from home) and requires the ability to work on a computer, operate standard office equipment, and work at a desk.
Experience with AI, analytics, or data-driven solutions preferred

Preferred

Growth-stage company experience strongly preferred
Experience with AI, analytics, or data-driven solutions preferred
Proven ability to partner cross-functionally and influence without authority

Benefits

Health, Dental, and Vision insurance with 100% employee premium coverage (Starts Day 1)
Unlimited PTO
Annual Professional Development stipend
Annual home office stipend
401K Match (after 90 days)

Codoxo

4.0 Glassdoor

At Codoxo, formerly Fraudscope, we’re on a mission to make our healthcare system more affordable and effective. Our Forensic AI Platform uses a patented algorithm to identify problems and suspicious behavior earlier than traditional techniques which helps ensure our scarce healthcare dollars go to real patient care. If you would like to schedule a demo, please contact sales@codoxo.com

Founded in 2016

Atlanta, Georgia, USA

87 employees (4 in marketing)

www.codoxo.com

83% recommend to a friend

91% CEO approval