Healthcare Social Media & Marketing Specialist

New York City, NY (On-site)

$73K/yr - $77K/yr (Est.)Mid Level3+ years expFull time

Posted 8 days ago

Job Summary

Own and execute multi-platform social media and digital marketing campaigns to promote healthcare services, programs, and community initiatives, while crafting targeted content and driving measurable growth through data-driven optimization.

Lead development and management of campaigns across platforms and audiences
Create engaging content tailored to diverse audiences and monitor performance and lead generation
Collaborate with leadership to align strategies with growth goals and identify new opportunities

Job Description

Responsibilities

Develop and manage social media and digital marketing campaigns across multiple platforms
Create engaging, professional content tailored to specific audiences
Promote various healthcare services, programs, employment opportunities, and community initiatives
Identify effective strategies for reaching different geographic, cultural, and professional groups
Monitor campaign performance, engagement, and lead generation
Recommend new marketing opportunities based on data and industry trends
Maintain a consistent and professional brand image across all platforms
Collaborate with leadership and department managers to support organizational growth goals

Requirements

At least three years of hands-on experience working for a marketing company or agency in a similar role
Demonstrated experience developing and managing successful social media and targeted marketing campaigns
Strong content writing, communication, and creative skills
Experience with healthcare marketing is strongly preferred
Ability to manage multiple campaigns and audiences simultaneously
Knowledge of social media analytics, digital advertising, and lead-generation strategies
Results-driven, organized, and able to work independently

White Glove Community Care

The leading homecare agency since 1995!The White Glove Mission: We advocate for better care at home because we believe every individual deserves to lead happy and fulfilling lives, regardless of their circumstances.Our Motto: "Happy at home."👏Credit Where It's DueA heartfelt shoutout to our amazing nurses, caregivers, and therapists; your care and dedication make all the difference! Specialties: Private duty nursing, home health aide service, housekeeping, PCA service, school nursing, paraprofessionals, physical therapy, occupational therapy, speech-language pathology, special instructors.White Glove Community Care, Inc. is a NY Licensed Home Care Service Agency accredited by the Joint Commission of Accreditation of Healthcare Organizations (JCAHO) and licensed in NJ to provide home health services by the Division of Consumer Affairs.White Glove promises the highest quality of care and assistance for you or your family member within the comfort of your own home. Our trained and specialized staff deftly maintain a balance between professionalism, and honoring their patients’ dignity and independence. Learn more about the White Glove experience at www.whiteglovehomecare.com

Founded in 1995

Brooklyn, New York, USA

362 employees

www.whiteglovehomecare.com