Responsibilities

• Develop education and promotional materials; plan and evaluate mass media and promotion campaigns for specific target audiences on various health issues; plan the purchase of advertising time and space of all media; provide technical guidance to subordinate staff; lead and assess formative market research, as well as evaluation of health education and promotion materials, approaches and techniques.
• Provide guidance to department staff and local health officials on the application of outreach, promotion and mass media to public health issues, problems and/or needs, and serve as liaison with other state agencies, and public and private groups involved in health education and promotion; and other appropriate related duties as assigned.

Required

• Bachelor's degree in communications, marketing or advertising or a related field and three years of providing health education and/or developing health promotion materials/media OR an associate's degree in a related field and five years of such experience OR seven years of such experience
• A master’s degree in a related field may substitute for one year of such experience

Preferred

• A bachelor's degree in communications, marketing or advertising
• At least three years of experience developing promotional materials in both print media (e.g., brochures, posters, ads,) and digital media (e.g., radio spots and videos).
• Demonstrated ability to communicate difficult technical language in a clear easy to understand manner.
• Demonstrated experience writing and editing technical information in plain language
• Demonstrated materials creation from start to finish.
• Demonstrated project management skills.
• Demonstrated experience managing multiple priorities within tight timeframes
• Demonstrated experience working across teams

Benefits

• Health, dental and vision insurance - Several comprehensive health insurance plans to choose from;
• Flexible benefit accounts - Medical, dependent care, adoption assistance, parking and transit;
• Generous paid time off - Paid federal and state holidays, paid sick, vacation and personal leave;
• Tuition support - Assistance is available for individuals pursuing educational or training opportunities;
• Retirement Benefits - HRI is a participating employer in the New York State and Local Retirement System and offers optional enrollment in the New York State Deferred Compensation Plan. HRI provides a postretirement Health Benefits Plan for qualified retirees to use towards health insurance premiums and eligible medical expenses;
• Employee Assistance Program - Provides educational and wellness programs, training, and 24/7 confidential services to assist employees, both personally and professionally;
• And so much more!