Head of Storytelling

New York City, NY (Unknown)

$110K/yr – $190K/yrSenior Level4+ years expFull time

Posted 3 weeks ago

Job Summary

Own the market narrative and build a scalable content machine that combines data-driven storytelling with human touches, while magnifying executive voice and customer stories.

  • Define and distribute the core story across formats
  • Scale content operations using data, automation, and brand collaboration

Job Description

Responsibilities

  • Own the story of this market. The arguments, the trends, the pieces people forward to a teammate to prove a point. You decide what we're saying and why anyone should care.
  • Build the content operating system. Automate the content we know works: product use case videos, GTM playbooks, company metrics and milestones. You're comfortable using AI to cut the time without cutting the quality.
  • Push the border on creative content that resonates with our audience. Work with our brand team on the content that can't be automated (the stuff that only lands because a human made it).
  • Amplify the executive voice. Our execs write their own content (and like it that way). You'll make it land and scale its distribution even when the words are theirs.
  • Tell the customer story. Customer proof and case studies: content we write ourselves, and encouraging customers to share their own product stories.
  • Own press. You'll own our PR relationships and create a content flywheel for how we distribute our insights.
  • Run the feedback loop. Know what worked and why (engagement by format, topic, funnel stage) and let that change what we make more of.

Requirements

  • 4+ years of experience in B2B, content, customer, or product marketing
  • You've built an audience from zero in a subject people told you was boring, and you proved it wasn't. You are, or have been, a creator yourself.
  • You operate at an early-stage pace. You've built a content function without a calendar handed to you. You're comfortable with ambiguity, high standards, and shipping daily.
  • You have range: from meme marketing to thought leadership to case studies to product launch scripts.
  • You can find the story in a spreadsheet. Our best raw material is data nobody else has.
  • You have a specific, well-formed opinion ("taste") about why most B2B content is bad, and you can say what you'd do instead.

Benefits

  • Competitive salary + early-stage equity
  • Comprehensive medical, dental, and vision insurance
  • Company-provided lunch in the office every day
  • Gym stipend
  • Pre-tax commuter benefits
  • Unlimited PTO
  • Regular offsites (NYC + global locations)
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Starbridge

We partner with people who have disabilities, their families, and others who support them, to realize fulfilling possibilities in education, employment, and healthy living. Together we work to transform communities to include everyone. Join us!

Rochester, New York, USA
222 employees (10 in marketing)

Salaries

Posted range

$110K/yr – $190K/yr

Taken straight from the job posting.

See all Starbridge salaries

Marketing Team

Marketing Team Size
10 (5% of company)
Median Tenure
1.5 years
Marketing Roles Posted (Last 30 Days)
2

Traffic Signals

Monthly Visitors
7.9K
Traffic Source Mix
Search
40.5%
Direct
45.1%
Referral
3.9%
Social
8.8%
Paid
1.5%

Headcount Trend

Current headcount: ~222

Recent News

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Head of Storytelling

Starbridge · New York City, NY · Unknown