Responsibilities

• Own the company-wide product marketing strategy, including portfolio positioning, segmentation, messaging, and competitive differentiation across customer segments and the full customer lifecycle.
• Set the long-term vision for how the company shows up to the market, ensuring product narratives align with business strategy, growth priorities, and category leadership goals.
• Partner with Product leadership to influence product strategy and roadmap decisions, bringing the voice of the customer, market insight, and competitive intelligence into planning and prioritization.
• Define and lead the go-to-market operating model for new products, major releases, and strategic initiatives, ensuring consistent, high-impact execution across the organization.
• Drive high-visibility product launches and GTM motions that demonstrate innovation, clearly communicate differentiated value, and support revenue growth and expansion.
• Serve as a strategic partner to Sales leadership, ensuring product positioning, value frameworks, and competitive narratives materially improve sales effectiveness and confidence.
• Collaborate closely with Demand Generation, Brand, and Corporate Marketing to create compelling, integrated stories that build awareness, generate demand, and reinforce our market leadership.
• Build, lead, and scale a high-performing product marketing organization, developing leaders, setting quality bars, and prioritizing work that delivers the greatest business impact.

Requirements

• 15+ years of marketing or product management experience at a fast-growing B2B SaaS company
• BS/BA degree in Marketing, Business, Engineering, or related field
• People-focused leader with proven ability to build creative, collaborative teams; develop people; and link performance to overall business objectives.
• Excellent cross group collaboration skills, excelling at both high-level thinking and influencing and inspiring others to achieve a common goal.
• Strong technical depth and ability to learn new products and evaluate them in the competitive environment.