Head of Product Marketing-Industrial and Remote Sensing at Headwall Photonics Inc | Bolton, MA | $100K/yr – $150K/yr

Head of Product Marketing-Industrial and Remote Sensing

Bolton, MA (Hybrid)

$100K/yr – $150K/yrSenior Level10+ years expFull time

Posted 4 months ago

The other 99% submit and hope. You're about to do something different.

Lead Headwall's product marketing across Industrial and Remote Sensing, shaping positioning, messaging, and launches for global markets.

Own cross-functional strategy and launches across Industrial and Remote Sensing portfolios.
Must-have: 10+ years of B2B product marketing in complex technical portfolios.
Standout: Proven ability to rally global teams and executive storytelling.

Partner with Product and Sales to gather market, customer, and competitive intelligence
Synthesize cross-functional input into structured ICP and segmentation frameworks
Translate field and competitive insights into actionable positioning guidance
Ensure consistent application of buyer insight across messaging and go-to-market execution
Define differentiated positioning across Industrial and Remote Sensing portfolios
Establish messaging hierarchy aligned to the Headwall masterbrand narrative
Clarify value propositions across OEM, end-user, and research audiences
Translate roadmap initiatives into differentiated, market-facing positioning
Lead cross-functional planning and execution of product launches
Align marketing programs with revenue priorities to maximize product impact across target segments

10+ years of B2B product marketing experience
Demonstrated success installing product marketing discipline in complex, technical portfolios
Experience in industrial, sensing, hardware, or technical B2B environments preferred
Strong executive communication and storytelling capability
Ability to lead and execute within lean, fast-moving environments
Experience working across global teams