Head of Marketing
Lost Media
USA (Remote)
$6K/mo - $15K/moIn-houseFull-timeSenior level
4 hrs ago
Head of Marketing
USA (On-site)
$165K/yr – $205K/yrSenior Level8+ years expFull time
Posted 3 months ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Own and unify beverage/CPG marketing at scale across brand, e‑commerce, and P&L leadership.
- Own the marketing strategy and revenue results for Amazon, Walmart.com, Shopify, and Instacart.
- Must-have: Beverage/CPG leadership with 8–10+ years.
- Standout: P&L ownership and vendor-management for national campaigns.
Job Description
Responsibilities
- Unify Local & National Branding: Create a cohesive “Rise” and "Uptime" experience across all physical and digital touchpoints.
- Direct E-Commerce Marketing: Own the performance marketing strategy and revenue results for Amazon, Walmart.com, Shopify, and retail media platforms like Instacart.
- Drive Vendor & Partner Execution: Serve as the primary point of contact for external agencies, ensuring high-quality, brand-aligned execution.
- Own the Marketing P&L: Manage the promotional investment strategy and budget, ensuring trade efficiency and accurate revenue forecasting.
Requirements
- 8–10+ Years of Marketing Leadership: Proven experience in a Head of Marketing, VP, or Senior Director role.
- STRICT REQUIREMENT: Beverage/CPG Experience: Deep familiarity with the beverage industry, including retail sell-through and consumer turnover.
- Expert Vendor Management: A track record of managing third-party agencies to execute complex national projects.
