Head of Influencer Marketing & Creator Manager (Full-Time, Skincare Brand)

Responsibilities

• What you’ll be in charge of
• 1. Paid influencer campaigns
• - Find, vet and negotiate with influencers for: Instagram Reels
• - Instagram Stories with link stickers
• - TikTok videos
• - YouTube Shorts and integrations in long-form YouTube videos
• - Plan and run campaigns, and track traffic, cost and sales for each collaboration.
• - Build long-term relationships with influencers who deliver real sales.
• 2. In-house creator management (5–10 creators)
• - Recruit, onboard and manage our paid in-house creators.

Requirements

• Proven experience managing influencer campaigns and/or in-house UGC creators.
• Data-driven: comfortable with CPM, CTR, conversion rate and ROAS, and with tying content to sales.
• Strong understanding of TikTok and Instagram trends, hooks and short-form content.
• Organized and able to manage many creators and campaigns at once.
• Fluent English.

Preferred

• Skincare or beauty experience is a strong plus.