Head of Growth – DTC Food Brand (Remote, Fractional-to-Full-Time)

USA (Remote)

$6K/mo – $8K/moSenior LevelContract

Posted 8 days ago

Job Summary

Own and scale performance marketing channel growth for a protein foods brand, driving online sales through Meta, TikTok Shop, and creator partnerships while building bundles and email/SMS programs to lift AOV and revenue.

  • Own growth levers across paid ads and partnerships
  • Implement bundles/offers and email/SMS flows to improve profitability

Job Description

Responsibilities

  • Facebook + Instagram ads ($10-15k/month budget)
  • TikTok Shop launch and the creator/affiliate program
  • Influencer partnerships, from micro to macro
  • Bundles, offers, email/SMS, and later Amazon
  • One number: online sales

Requirements

  • Scaled a food, beverage, supplement, or wellness brand on Shopify, and you can show the dashboards
  • Run a TikTok Shop affiliate program yourself
  • Managed $10k+/month on Meta with real purchase results
  • You know how to make a $12-18 product profitable with bundles and AOV
  • You'd rather do the work than manage a team

Salaries

Posted range

$6K/mo – $8K/mo

Taken straight from the job posting.

The middle of this range ($84K) is 53% below the median base salary for Head of Growth roles in the United States ($180K).

Head of Growth median pay in the United States

$185K/yr

Most pay falls between $145K and $200K. Based on 25 salaries.

See all Protein Fueled Food salaries

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