Responsibilities

• - Organic and community growth — referral, community, influencer, partnerships, field, and whatever else you invent. The core of the job.
• - New-channel experimentation — launch tests in days, not months; kill what doesn’t work; turn what does into a repeatable playbook.
• - Paid media — scaled once organic validates (Google, Meta, Amazon Marketplace), with CAC and payback discipline.
• - Acquisition economics — CAC, payback period, LTV.
• - You’ll partner closely with our Content Marketing Manager (storytelling, lifecycle) and Marketing Manager (email/SMS, merchandising, product and segment depth), inside an AI-native culture where the team builds with AI daily.

Requirements

• - Mission fuels you. You’re mission-driven, not a growth mercenary.
• - You find audiences other people miss. You have strong instincts and a proven track record for locating where customers actually gather and earning their trust.
• - You thrive on building customer momentum and product buzz.
• - You hunt and farm new channels beyond traditional PPC. You stand up non-traditional channels and turn what works into a repeatable playbook.
• - You think product-led. You sit at the Product and Growth overlap, and you shape how the value prop shows up in the product and UX.

Benefits

• - Competitive base salary, meaningful equity, and full medical / dental / vision benefits.
• - 5+ weeks of paid time off annually (vacation, sick, holiday, flex).
• - A direct line to the CEO and the mandate to build your own playbook.
• - A collaborative, passionate team that values taste, thoughtfulness, and testing.
• - A profitable business with fiercely loyal customers, a proven track record for operational excellence, and a fabulous product