Responsibilities

• Own growth across the full consumer journey, from first visit to successful auction
• Build a strong growth framework, metric tree, and experimentation system
• Identify the biggest constraints in the funnel and prioritize where the team should focus
• Balance big growth bets with continuous optimization of the existing funnel
• Decide when to explore new opportunities and when to double down on what’s already working
• Deeply understand consumer intent, trust, pricing sensitivity, and conversion behavior
• Work directly with Product, Design, Engineering, Marketing, Data, and Operations
• Personally dive into data, customer behavior, experiments, UX, and growth problems
• Build a repeatable growth engine as the company scales

Requirements

• Strong product / Growth PM background
• Experience owning consumer activation, onboarding, conversion, or marketplace growth
• Highly analytical and comfortable building growth frameworks from scratch
• Strong experimentation and prioritization judgment
• Very hands-on — not just a people manager
• Able to move between strategy and detailed execution
• Strong understanding of consumer psychology and marketplace dynamics
• Passionate about consumer marketplaces

Preferred

• Experience in low-frequency, high-consideration, low-trust consumer categories, such as marketplaces, automotive, real estate, insurance, fintech, healthcare, or travel.