Head of Growth - Andrew Charles by Andy Hilfiger

New York City, NY (Hybrid)

$65K/yr – $80K/yrSenior Level3+ years expFull time

Posted 10 days ago

Job Summary

Own growth, creator collaborations, and social direction for a NYC-based Hilfiger brand, driving paid media, micro-influencer programs, and the Instagram/TikTok rhythm while turning attention into orders.

Job Description

Responsibilities

  • Growth & paid media: run Meta Ads Manager end-to-end. Structure, creative testing, budgets, and a weekly read on orders and cost per order.
  • Creators & collaborations: build the micro-influencer program. Find creators who live the rock x Americana x NYC identity, seed product, write briefs people want to make, set up collabs and codes so every relationship is measured.
  • Social & creative direction: own the Instagram and TikTok rhythm, direct shoots and founder content with Andy Hilfiger alongside our team, show up for the cultural moments the brand belongs to.
  • Exposure & sales: work with the operations lead on product pages, offers, and email so attention turns into orders.

Requirements

  • 3-6 years of hands-on growth, social, or creator work. You've run Meta campaigns yourself with real money.
  • You care about sales and growth, not just reach, and you can read a funnel.
  • You've found and worked with micro-influencers or creators, or you've been one.
  • You have taste. You know why one Reel travels and another dies.
  • You like wearing more than one hat and would rather ship today than perfect it next month.
  • New York native or deeply NYC. Four days a week in the city.

Benefits

  • A Hilfiger brand, a founder who shows up, and numbers you can see.
  • Ownership of a real ad budget and a creator program you get to build.
  • A team small enough that your work shows up in the results every week.
  • Hybrid: four days in person in New York, one remote.
Apparel Production Inc. logo

Apparel Production Inc.

3.2 Glassdoor

For over 75 years, Apparel Production has been a leading fashion design house, clothing factory, and apparel manufacturer based in the Garment District of New York City. We have factories both in New York, China, Dominican Republic, and Guatemala. During this time, we have developed a reputation for excellence, having partnered and collaborated with some of the top retailers in the fashion industry, including Calvin Klein, Ralph Lauren, Tommy Hilfiger, Kenneth Cole, Zac Posen, Bloomingdale’s, Veronica Beard, and Nili Lotan, as well as many other established clothing brands.We specialize in delivering full landed packages, whether domestic or overseas, for custom large-scale manufacturing and production of Men's, Women's, and Children's garments.Our team of dedicated experts ensures that all garments are meticulously fitted and sampled at our N.Y.C studio. We then manufacture the garments either in-house at our New York facility or overseas in our international factories.With two teams, domestic and offshore, we guarantee the highest quality and compliance through our specialized ISO / WRAP approved factories. Currently, we have a domestic team of 75 skilled sewing operators, and we have the ability to expand rapidly. Our state-of-the-art technology and streamlined production process enable us to deliver top-quality garments tailored to meet our client's unique needs.We offer the following services:● Private Label Design, Development, & Manufacturing● Initial Sketches, Garment Samples, & Sizing Revisions● Fabric Sourcing & Trim Sourcing● Pattern Making, Sizing, & Fitting● CADs, Spec Sheets, & Tech packs● Labels, Tags, Packaging, & ShippingBy choosing us, you can trust that you are working with an experienced and reliable partner that will help you achieve your goals and exceed your expectations.

Founded in 1947
New York, New York, USA
58 employees (12 in marketing)
0% recommend to a friend

Salaries

Posted range

$65K/yr – $80K/yr

Taken straight from the job posting.

See all Apparel Production Inc. salaries

Marketing Team

Marketing Team Size
6 (10% of company)
Median Tenure
1.4 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
2.7K

Headcount Trend

Current headcount: ~58
Apparel Production Inc. logo

Head of Growth - Andrew Charles by Andy Hilfiger

Apparel Production Inc. · New York City, NY · Hybrid