Responsibilities

• Enterprise Campaign Strategy & Leadership
• · Own the vision, strategy, and execution of the company’s enterprise brand campaign, ensuring it delivers against reputational, commercial, and customer objectives
• · Define enterprise-level campaign priorities and narratives tied to corporate strategy
• · Serve as the senior-most leader overseeing integrated, multi-channel campaigns across major brand moments
• Executive Influence & Enterprise Alignment
• · Act as a trusted partner to the C-level business leaders and executives on high-profile campaigns and brand initiatives
• · Lead alignment forums that bring together marketing, communications, and business leadership
• · Provide clear, concise recommendations to executive stakeholders on campaign performance and opportunities
• · Partner across lines of business to enable one-firm campaign thinking and execution
• · Identify opportunities to consolidate or elevate campaigns into enterprise-level platforms

Requirements

• 10+ years of Marketing, Digital Marketing, Digital Platforms, Social Media Marketing, Strategy, or Senior Business Management experience, or equivalent demonstrated through one or a combination of the following: work experience, training, military experience, education
• 6+ years of Management experience

Preferred

• Proven track record of leading transformational, large-scale brand campaigns across complex, matrixed organizations
• Experience working closely with C-suite leadership
• ​ Strong understanding of integrated marketing and role of brand in full-funnel strategy
• Exceptional ability to influence, align, and drive decisions at the highest levels of an organization
• Experience in financial services, tech, or similarly complex industries a plus
• Background in brand transformation or enterprise-level campaigns
• Familiarity with centralized marketing operating models or Center of Excellence