Responsibilities

• Own the vision, strategy, and execution of the company’s enterprise brand campaign, ensuring it delivers against reputational, commercial, and customer objectives
• Define enterprise-level campaign priorities and narratives tied to corporate strategy
• Serve as the senior-most leader overseeing integrated, multi-channel campaigns across major brand moments
• Act as a trusted partner to the C-level business leaders and executives on high-profile campaigns and brand initiatives
• Lead alignment forums that bring together marketing, communications, and business leadership
• Provide clear, concise recommendations to executive stakeholders on campaign performance and opportunities
• Partner across lines of business to enable one-firm campaign thinking and execution
• Identify opportunities to consolidate or elevate campaigns into enterprise-level platforms
• Ensure consistent messaging, positioning, and customer experience across all campaigns
• Design and lead a centralized agency team across creative, media, and integrated partners

Requirements

• - 10+ years of Marketing, Digital Marketing, Digital Platforms, Social Media Marketing, Strategy, or Senior Business Management experience, or equivalent demonstrated through one or a combination of the following: work experience, training, military experience, education
• - 6+ years of Management experience

Nice to Have

• - Proven track record of leading transformational, large-scale brand campaigns across complex, matrixed organizations
• - Experience working closely with C-suite leadership
• - Strong understanding of integrated marketing and role of brand in full-funnel strategy
• - Exceptional ability to influence, align, and drive decisions at the highest levels of an organization
• - Experience in financial services, tech, or similarly complex industries a plus
• - Background in brand transformation or enterprise-level campaigns
• - Familiarity with centralized marketing operating models or Center of Excellence
• - Enterprise thinker: Sees across silos and drives “one-company” outcomes
• - Executive presence: Comfortable operating with and advising the CEO and Operating Committee
• - Integrator: Connects strategy, creativity, operations, and measurement into a cohesive system
• - Change agent: Leads evolution to a more centralized, effective model
• - Creative standard-setter: Raises the bar on storytelling and impact
• - Results-oriented: Balances brand building with business performance

Benefits

• - Health benefits
• - 401(k) Plan
• - Paid time off
• - Disability benefits
• - Life insurance, critical illness insurance, and accident insurance
• - Parental leave
• - Critical caregiving leave
• - Discounts and savings
• - Commuter benefits
• - Tuition reimbursement
• - Scholarships for dependent children
• - Adoption reimbursement