Responsibilities

• Lead Global Engagement Strategy
• Define and lead YouVersion’s global engagement strategy across owned, earned, and automated communication channels.
• Establish a unified engagement framework aligning lifecycle marketing, social presence, and campaign planning into one cohesive system.
• Define and drive success metrics and KPIs tied to activation, retention, engagement depth, and ministry impact.
• Architect and oversee a seamless user communication journey from first interaction through lifelong Scripture engagement.
• Steward the holistic communication ecosystem and global communication calendar.
• Ensure coordinated campaign planning and execution across platforms, automation, and Global Hubs.
• Maintain consistent brand positioning, messaging, and value proposition across all engagement touchpoints.
• Guide segmentation, localization, and regional communication strategies to support global effectiveness.
• Ensure theological and cultural integrity across diverse global audiences.

Requirements

• High school diploma or GED.
• 8+ years of experience in engagement strategy, lifecycle marketing, digital marketing, communications, or related disciplines.
• Experience leading multi-channel engagement strategies at scale.
• Proven success leading teams and cross-functional initiatives toward unified outcomes.
• Experience managing global or multi-regional communication strategies.
• Experience working with global or distributed teams preferred.

Preferred

• Experience working with global or distributed teams preferred.

Benefits

• Paid parental leave, including maternity, paternity, and adoption leave.
• Generous employer-paid leave for the use of vacation, sick time, and other qualifying reasons.
• Innovative and comprehensive Medical, Dental, and Vision insurance that provides team members with useful resources and savings to navigate their holistic health.
• Life insurance policy provided for all staff members at 2x annual salary at no cost. Additional life insurance coverage is available to purchase.
• Short-Term and Long-Term disability is covered at 100% for full-time qualified staff members.
• Comprehensive wellness and mental health benefits allow staff to proactively invest in their physical and emotional health.
• Generous 401(k) retirement plan allowing a team member to have up to 12.5% contributed into their account in their first year, with increases over time.
• $160 annually in development dollars for team members to invest in their professional growth.
• Casual dress and work environment.
• And much more!